Monday, February 24, 2020
Environmental ocean hcom Essay Example | Topics and Well Written Essays - 250 words - 1
Environmental ocean hcom - Essay Example ncrease the awareness of people from all walks of life in the need to preserve our marine environment, not just for the sake of the marine animals, but also for us and the future generations. In order to inform people about our cause, as well as the state of our worldââ¬â¢s different bodies of water, we would be conducting several methods of communicating with them. One of these methods that we would be using would be to reach out to our audience by providing various information with regards to the present pollution state of the oceans and seas, the effects of mindless dumping of garbage and other toxic waste in all bodies of water, how global warming adds to the problem of acidification of waters in the ocean and its effects on marine life, as well as how pollution can affect people whenever they get exposed to either the polluted waters or tainted seafood. Not only would we be providing seminars and talks about this, but we would also be inviting other experts on the field so as to give people assurance that what we tell them are not politically-motivated statements, but are things that they must know to keep them safe and healthy as well as making them aware of the ir responsibilities to nature. We would also be publishing reading materials for people who are interested in our cause but are unable to attend our talks, so that they could still be informed of our goals and visions. Lastly, we would be conducting clean-up drives in coastal areas, as well as inviting other people to volunteer with us so that they would know that we are not just a group that talks about saving the oceans, but also we are people who are dedicated in our cause. While we remain optimistic that we would be able to send out message out to people properly and without fail, as well as being able to do what we were setting out to do, it cannot be helped that we would have some roadblocks along the way. For example, it may be possible that we would be up against larger corporations, especially
Saturday, February 8, 2020
The History of Incarceration in the United States. The Use of Private Essay
The History of Incarceration in the United States. The Use of Private Prisons to Incarcerate Prison Inmates - Essay Example Since this was the time of the plantation era of our society, it was deemed wise to make use of the prisoners as manual laborers in the factories and plantations. Originated in Auburn, New York, the Congregate System prisoners were expected to live their incarcerated lives dedicated to penance and contemplation since society placed a high value on religious beliefs being the basis for forgiveness of sins. Due to the failure of the Congregate System in terms of helping incarcerated men and women reform and help them lead better lives after leaving prison, the Congregate system had to give way to a new method of incarceration known as the Reformatory Prison (Johnson, Dobrankza & Palla, 2005). This type of incarceration was used to help produce truly reformed citizens who would become part of the socially acceptable era of disciplined gentlemen and ladies. The men were made to participate in military drills in case they were needed to help fight wars, and women were taught the norms of housekeeping and social decorum. (p.6) Both were expected to become productive parts of the new society once they were released back into the general population of the time. However, both the Congregate and Reformatory systems proved to be ill effective in their incarceration methods. Neither method actually provided truly reformed inmates who could be released into mainstream society and be expected to be of any beneficial use to the public. Instead, they always fell back on their old ways and ended up incarcerated yet again. Such dismal failures were the Congregate System and Reformatory Systems that both methods were discontinued and a new type of incarceration was introduced. This became known as the era of the ââ¬Å"Big Houseâ⬠. This was the era of remarkable economic and social growth for the United States thanks to the advent of the rail road. The prisoners, worked as part of ââ¬Å"Chain Gangsâ⬠and participated in most of the construction work that the government was undertaking at the time. Remember, this was in the 1930's so our society was beginning to come into its own as part of a highly progressive and modernizing nation. Since our society had a need for male professionals in the workplace and the women were the epitome of housekeeping success, it made sense to use prisoners for the menial and hard labor jobs whenever possible. The Big House can be considered to be the first successful incarceration system in the United States that employed Corporal Punishment to any prisoner who refused to reform. Although considered to be a drastic punishment, the Corporal punishment worked wonders on the prisoners who were successfully reformed. However, even with those punishments in place, the Big House was still a more humane and effective method when it came to helping reform the incarcerated. This is attributed to the fact that the incarcerated Big House members were given a sense of freedom while in the prison and submitting to the will of the prison administrators. Thus a llowing the incarcerated who truly wanted to reform a chance to mend their ways by proving their worth to society in their government assigned places of work like the ââ¬Å"Chain Gangsâ⬠of the railroad tracks. (p.9). The early era incarceration system placed too much value on the norms of the outside world for it to be truly effective in reforming the prisoners. They neglected to recognize that while the person is in prison, he would be moving in a different kind of society. One that would dictate whether he survived to see his
Wednesday, January 29, 2020
Genetically modified organism Essay Example for Free
Genetically modified organism Essay In 1994, the first genetically modified food was tested and sold out into the market. Since then, over 35 countries and establishments from all around the world have started producing genetically modified foods. Genetically modified foods should be permitted because of itââ¬â¢s health benefits and advantages to the economy. Genetically modified foods, also known as engineered foods and biotech foods, are foods whose DNA has been modified in ways that do not naturally occur. Scientists tweak the DNA of the food by collaborating it with genes from a different organism, which gives the manufacturer all control over the plants genetic structure. Most of the genetically modified foods are from plants such as potatoes, corn, rice and even salmon. Animal feed, is also made up of crops such as soybeans, which are almost all genetically modified, meaning the food we eat from animals such as cows and chickens, are all being fed genetically modified foods, which then passes down to the meat they produce. There are a variety of reasons to why people have started genetically modifying food. To begin, it can enhance the taste of food; it increases the nutrients and also prevents pesticides and diseases. It is also a beneficial factor for the producers and the consumers as they can both save money since genetically modified foods are cheaper and most importantly since they last longer, making this an economic benefit. Although all the benefits it provides, a lot of harm comes with it. The way GM foods are engineered, is by taking a gene out of one organism and placing it into another, which disturbs the plants natural DNA. This factor kills off normal cells and provides the plant with the chemicals that scientist have injected into the plants for them to be able to last longer. Lastly, this action introduces allergens and toxins to food. The only ones to benefit from GM foods are multinational biotech companies and GM food consumers. To begin, it is economically beneficial for biotech companies because they are able to grow more crops that would last longer than a naturally grown crop. An example of this would be a potato. A naturally grown potato could last up to 3 weeks without being destroyed, in comparison to the genetically modified potato, which could last up to 7 weeks without being destroyed. Meaning this could benefit both the producers and the consumers because the fruits and vegetables that are being modified have longer shelf lives making the consumer save money and benefit from the bought products. Following its long life ability, genetically modified foods improve the availability of food for the world. As it lasts longer and cost cheaper than organic products, it improves the availability of food for the world by only producing so much at a time. Instead of producing 5 organic potatoes that will die off in 3 weeks, genetically modified potatoes are grown and will last 7 weeks, making us save potato seeds, which save more food for later increasing the worlds food supply. As GM foods are increasing the worldââ¬â¢s food supply, they also provide an additional amount of nutrients chemically made. Genetically modified foods are modified to have more nutrients in it than the original food would have. Golden Rice, for example, is claimed to be ââ¬Å"fortifiedâ⬠with vitamin A, which is an essential vitamin for the human body, which is provided by GM Golden Rice. There have been a great number of studies tracking the effects of GMOs on animals. Overwhelmingly, these studies indicate that GMOs are safe to consume. Impact on farming, GMOs allows plants to be modified to grow in environments that would be normally inhospitable. Cheaper food means, easier farming means more food, which, in turn, means less expensive food. This is not only beneficial for the average consumer, but it can have global implications: less expensive food makes it easier to feed hungry populations around the world. Increased nutritional value GMOs can be modified to have greater nutritional value than the organism would have naturally. For example, scientists, hoping to eliminate the need for post-harvest processing, have genetically modified rice to contain significantly higher amounts of vitamin A. This ââ¬Å"golden riceâ⬠is not yet legal in most countries, but experts expect it to be within the next few years. All the Yes points 1. Genetically modified foods fill original food with chemicals. 2. Genetically Modified Food can cause cancer. 3. Genetically modified foods greatly affect our long-term health and well-being. 4. Genetically Modified foods All the No points Genetically modified foods can help solve the food crisis.
Tuesday, January 21, 2020
Tibetan Education Essay -- Educational Education Tibet Essays
Tibetan Education Since 1951, education in Tibet has changed dramatically through the Chinese governmentââ¬â¢s hyper-political agenda. Depending on the source, some view the changes as great improvement to the educational system, and others are gravely concerned. The positive view is that of the Chinese policy-makers and the fear comes from Tibetans who see that their culture is being drained from the classroom. The central Chinese government wants to completely assimilate the Tibetans by removing their true history and religion from lessons and selectively choosing the physical representations of culture that serve to decorate schools for Tibetan students in inner-China. I am going to explore the different schooling experiences for the Tibetans and show how the education options for Tibetans are depriving them of their culture, resulting in poor performances in school and a dishonest, manipulated education. Education in Tibet before the Chinese invasion was quite different from how it is presently. According to a journal out of China, only two percent of school-aged children were in school, and ninety-five percent of the general population was illiterate before ââ¬Å"Liberation.1â⬠The overpowering Chinese government determined that they must be freed ââ¬Å"from Western imperialists.2â⬠Eight years later, in 1959, the 14th Dalai Lama fled to India, unsuccessfully trying to win back Tibetââ¬â¢s independence. Education for the Tibetans has traditionally taken place in the monasteries. However, of the greater than 2,500 monasteries that once existed in Tibet, all but three percent of them were destroyed by the Chinese government.3 These monasteries served the multiple purposes of university equivalents, religious centers, an... ...emise of Multiculturalism?â⬠1998 World Congress of Sociology. Montreal, Quebec, Canada. 26 July- 1 August 1998. 62. Stites, Regie. ââ¬Å"Writing Cultural Boundaries: Minority Language Policy, Literacy Planning and Bilingual Education in China.â⬠In Gerard Postiglione (ed.) Chinaââ¬â¢s National Minority Education, Ethnicity, Schooling, and Development. New York: Garland Press, 1998. 63. Kormandy, Edward J. ââ¬Å"Minority Education in Inner Mongolia and Tibet.â⬠International Review of Education (2002) 377-401. 64. Postiglione, Gerard A. ââ¬Å"State Schooling and Ethnicity in China: The Rise or Demise of Multiculturalism?â⬠1998 World Congress of Sociology. Montreal, Quebec, Canada. 26 July- 1 August 1998. 65. http://www.tibet.com/Humanrights/EduToday/testimon.html 66. Phuntsog Sipur, Nawang. ââ¬Å"Renewal of Tibetan School Education.â⬠Tibetan Review 28 (Aug 1993) 15-17. Tibetan Education Essay -- Educational Education Tibet Essays Tibetan Education Since 1951, education in Tibet has changed dramatically through the Chinese governmentââ¬â¢s hyper-political agenda. Depending on the source, some view the changes as great improvement to the educational system, and others are gravely concerned. The positive view is that of the Chinese policy-makers and the fear comes from Tibetans who see that their culture is being drained from the classroom. The central Chinese government wants to completely assimilate the Tibetans by removing their true history and religion from lessons and selectively choosing the physical representations of culture that serve to decorate schools for Tibetan students in inner-China. I am going to explore the different schooling experiences for the Tibetans and show how the education options for Tibetans are depriving them of their culture, resulting in poor performances in school and a dishonest, manipulated education. Education in Tibet before the Chinese invasion was quite different from how it is presently. According to a journal out of China, only two percent of school-aged children were in school, and ninety-five percent of the general population was illiterate before ââ¬Å"Liberation.1â⬠The overpowering Chinese government determined that they must be freed ââ¬Å"from Western imperialists.2â⬠Eight years later, in 1959, the 14th Dalai Lama fled to India, unsuccessfully trying to win back Tibetââ¬â¢s independence. Education for the Tibetans has traditionally taken place in the monasteries. However, of the greater than 2,500 monasteries that once existed in Tibet, all but three percent of them were destroyed by the Chinese government.3 These monasteries served the multiple purposes of university equivalents, religious centers, an... ...emise of Multiculturalism?â⬠1998 World Congress of Sociology. Montreal, Quebec, Canada. 26 July- 1 August 1998. 62. Stites, Regie. ââ¬Å"Writing Cultural Boundaries: Minority Language Policy, Literacy Planning and Bilingual Education in China.â⬠In Gerard Postiglione (ed.) Chinaââ¬â¢s National Minority Education, Ethnicity, Schooling, and Development. New York: Garland Press, 1998. 63. Kormandy, Edward J. ââ¬Å"Minority Education in Inner Mongolia and Tibet.â⬠International Review of Education (2002) 377-401. 64. Postiglione, Gerard A. ââ¬Å"State Schooling and Ethnicity in China: The Rise or Demise of Multiculturalism?â⬠1998 World Congress of Sociology. Montreal, Quebec, Canada. 26 July- 1 August 1998. 65. http://www.tibet.com/Humanrights/EduToday/testimon.html 66. Phuntsog Sipur, Nawang. ââ¬Å"Renewal of Tibetan School Education.â⬠Tibetan Review 28 (Aug 1993) 15-17.
Monday, January 13, 2020
Cultural Immersion Essay
Culture has been characterized as the beliefs, arts, morals, customs and traditions exhibited by a group of individuals within a particular society (Langness 1987). It has long been believed that culture has been associated with oneââ¬â¢s ancestry. My trip to Jamaica has made it evident that this entirely is not the case. There are a number of other factors that could cause two groups of individual from the same ethnical background but living in different societies. My paper will be discussing my experiences and realization during my short but meaningful trip to the island of Jamaica. My Cultural Background In order to show that people who come from the same ethnical background do not necessarily have to have the same culture, I will first provide information regarding my own personal background to serve as the basis. Although I am an American living in California, my ethnical descent is African. The roots of my family are embedded in Mississippi. It is for this reason why the food and way of life I have been brought up with resembles those that live in the southern part of the country. In fact, even if I do come from a single parent household, our traditions are very much Southern from the food we eat, the importance we give to our religion and spending time with the family. Day One of My Trip This trip was not just my first time to Jamaica, but my first trip outside of the United States. The moment I had gotten out of the plane, I could say that I was immediately shocked with what greeted me. When I left California for Jamaica, I went through an airport that was air-conditioned and my full of the latest security precaution devices and machines to pass through. I did not see anything of this sort when I arrived in the airport at Jamaica. No high-technology security equipment and no air-conditioner running in the airport. I was greeted by a man named Darwin Mills who was going to drive me to the house of Mr. and Mrs. James, my host family. Mr. Millââ¬â¢s disposition was as warm as the weather. He was more than happy to drive me first around the Montego Bay area of the island to show me around. Although he was extremely enthusiastic about everything in Jamaica, I could not help but notice how different it was from my hometown in California. It was if I was in another world. For starters, the vehicle used by Mr. Mills to bring me to my destination was right-handed, which was why they were driving in the opposite lane than I would back in California. I also saw people walking on either side of what was supposedly their main highway. When I meant that they were walking on either side of the highway, I am not talking about them walking on sidewalks on either side of the highway. They were literally walking on the side of the highway. What really caught my attention was how underdeveloped the area was. It was not anything like what you would see in tourist brochures and magazines. The streets were filled with pot holes. Houses were small and the fences were poorly made. There were no skyscrapers or large business establishments back home. It made me realize just how fortunate I was living in a sturdy well-built house with a sturdy fence and driving on a well-paved road, despite the horrendous traffic. My first taste of authentic Jamaican cuisine was at lunch time when Mr. Mills brought me to the Rock House Hotel. I was blown away on just how fresh the food was. It tasted deliciously different. After which, I was taken to Rickââ¬â¢s Cafe, which is known more for the daredevils jumping over the cliffs into the wide blue ocean. At the background was a steel drum band playing Reggae music, which is one of the signatures of Jamaica. I was fascinated on how something so simple could be able to develop wonderful, upbeat music. When Mr. Mills dropped me at Mr. and Mrs. Jamesââ¬â¢ house, I nearly jumped at the sight of the dogs that Mr. James keeps loose at the front yard. He apologized for them and explained to me that their dogs were allowed to run loose for their own protection. Although their homes were equipped with two air-conditioners, he explained to me that this is rarely used since electricity is rather expensive in Jamaica. This is the reason why they only use electric fans. As I retired for the night, I kept reminding myself not to immediately judge my life back in California and what I have initially seen in Jamaica so that I would be able to fully understand more about living in Jamaica. Day Two of My Trip The highlight of the second day of my trip was when Mr. and Mrs. James introduced me to Mr. Jamesââ¬â¢ uncle, Charles and his cousin, Brenda. It was through my conversation with them that I begun to slowly learn more about Jamaica. According to them, for a long time, Jamaica had been a colony of England. It only gained its independence in 1962. Majority of the inhabitants of the island were predominantly of African descent, like I was. Although they live far away from Africa, they still hold dearly to their African traditions and customs. Celebrations of the various African festivals are held annually. Despite its booming tourism industry, Jamaica remains to be a third world country. This conversation had answered a lot of my questions when I had first arrived in Jamaica and it had opened my eyes and my mind and developed an understanding and appreciation to the people living in Jamaica. Despite everything surrounding them, they remain to be warm and extremely accommodating to me and more than willing to help me learn as much as I can about Jamaica and Jamaicanââ¬â¢s way of life. Day Three of My Trip My last day in Jamaica happened to land on a Sunday. The day started with a day at the beachside which Jamaica has long been known for. But I did not go there to swim, because I do not know how. Instead, I had been taken by Mr. James to the beach to do some shopping. Unlike in California where everything is bought in the local grocery or seafood market, here in Jamaica, it only takes a matter of a few hours for the food to be caught, picked, cleaned, cooked and served. Speaking with meals, my last meal in Jamaica was something similar that one that I would usually have back home. We were served a feast of greens, jerk chicken, rice and peas. Just like back home, Sunday was a time when families get together and enjoy each othersââ¬â¢ company over a wonderful spread of home-cooked favorites. Reflection Taking the road less traveled by American tourists in Jamaica, I was able to learn so much about their way of life. Back home, I have been fortunate to have access to a number of amenities and privileges that most Jamaicans would only dream about. Yet, their situation has not diminished their warm and sunny outlook towards life. Despite their limited resources, Jamaicans are able to make the most of what they have and keep a positive outlook. For instance, some African Americans to this day hold a grudge against Caucasian Americans for the prejudice, racism and oppression the older generations have experienced since the time of the slave trade. While Jamaicans had also experienced the same oppressive treatment in the hands of the English, they have placed the oppression behind them and instead celebrate on the fact that they are now free from the oppression. Reference Langness, L. L. (1987). The Study of Culture. Novato, CA: Chandler & Sharp.
Sunday, January 5, 2020
Carolingian Empire and Charlemagne History Essay - 2231 Words
Charlemagne History 101 - Fast Forward Fall 1996 PREPARED BY: SUBMITTED: September 30, 1996 Charlemagne, or Charles the Great, King of the Franks (742-814), was a strong leader who unified Western Europe through military power and the blessing of the Church. His belief in the need for education among the Frankish people was to bring about religious, political, and educational reforms that would change the history of Europe. Charlemagne was born in 742 at Aachen, the son of Pepin(or Pippin) the Short and grandson of Charles Martel. His grandfather, Charles, had begun the process of unifying western Europe, in the belief that all people should be Christian. Charlemagnes father, Pepin, continued thisâ⬠¦show more contentâ⬠¦(Holmes 97) The Papacy had been reduced to controlling only a small portion of land around Rome, and was under constant aggression from the Lombards. Pope Hadrian I in 773 appealed to Charlemagne to help rebuff the Lombards, and in the winter of that year in a short and decisive campaign, the Lombards were defeated. Charlemagne then added King of the Lombards to his title, and gave control of the northern part of Italy to the Pope. The creation of the Papal States indebted the Pope to Charlemagne, and Pope Leo III eventually crowned Charlemagne Emperor of the Romans on Christmas day in 800AD. (Ganshoff 41) Power in Carolingian society was based on land ownership, also known as Feudalism. Charlemagne knew that he must have the allegiance of the people to himself, the King. To accomplish this, he looked back to the seventh century, and instituted an oath of fidelity - a promise to do nothing that would endanger the king or his sons or the royal power. The feudal monarchy created by Charlemagne had two definite characteristics: absolute power limited only by advice given by nobles and the Church and power based on a contract - the oath of fidelity pledging allegiance by the kings subjects. (Boussard 42) The oath brought two immediate advantages. It created a direct, personal link between the subjectShow MoreRelated Charlemagne Essay1379 Words à |à 6 PagesCharlemagne By the Cross and the Sword : Charlemagneââ¬â¢s Impact on the West. ââ¬Å"He who ordains the fate of kingdoms in the march of the centuries, the all-powerful Disposer of events, having destroyed one extraordinary image, that of the Romans, which had, it was true, feet of iron, or even feet of clay, then raised up, among the Franks, the golden head of a second image, equally remarkable, in the person of the illustrious Charlemagne. 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Saturday, December 28, 2019
The Current Expansion Strategy - Free Essay Example
Sample details Pages: 10 Words: 2917 Downloads: 5 Date added: 2017/06/26 Category Business Essay Type Analytical essay Did you like this example? Honda was started by Soichiro Honda in the 40s after receiving his first contract with Toyota in manufacturing piston ring. Since in school, Soichiro Honda started developing piston ring in order to get a contract with Toyota. His determination had bring Honda into todays success, Fail for so many times, Soichiro Honda never give up and continue his dream and successfully get the contract with Toyota. Donââ¬â¢t waste time! Our writers will create an original "The Current Expansion Strategy" essay for you Create order Honda Motor Company produces not only cars as known generally but also produces track, motorbike, watercraft and those gasoline engines. Instead, Honda is the world largest engine manufacturer (Ronnie, 2009) Started in Japan, Honda expand into many other country using different kind of entry mode includes Foreign Direct investment, exporting, alliances and joint ventures. At first, around 1970s Honda enter into USA market by exporting the N600 which say to be the fastest at that time. In 1976, Honda continues expanding in USA by building car plant is Accord plant in Marysville. Today, Honda has total of three plant in Ohio where the other two is located at Alabama and South Carolina. (Ronnie, 2009) Honda is a successful automobile which is manufacturers lawnmowers, power equipment, motorcycles, and generators. Therefore, Honda has opened its doors to the franchising market. After Honda was franchising it market, Honda was continuous successful in automobile industry. With an es tablishing brand name of Honda, the franchisees can get the recognition from the customers. They can easily to the franchisees to start doing their business. The Honda franchisees are required to pay Honda franchise at least $250,000. As a return, Honda franchisees are able to list everything you need and want from the franchise deal before you sign the agreement. In addition, Honda franchise also has taken good care to the franchisees. They have provides 2 week training course for new franchise owners. This can able the new franchisees to learn how to operate the businesses. Besides that, Honda Franchise also has give the ongoing support for the franchise through internet and online support, regular visits, newsletters and meetings and so on. The Honda Franchisees can apply their owns concept to the business, but they need to discuss with the Honda franchise first before apply it. In 2010, Harley-Davidson and American Honda Motor Company were announced to be merger as one whi ch is known as Honda-Davidson Motor Company. The merger happened when the American Honda Motor Company was completed purchase of 51% of Harley-Davidson stock. With the merger, Honda-Davidson Motor Company was promised to provide the most comprehensive line of Motorcycles to the customers. The combination of both companies will continue to providing the world with the highest quality motorcycles. Besides that, the new company also exploring the opportunities to provide additional models that combines the best of both former companies. Honda -Nowadays, Davidson Motor Company is the only major U.S.- based motorcycle manufacturer, produces heavyweight motorcycles and a complete line of motorcycles parts, accessories and general merchandise in united state. 2.0 Current Expansion Strategy Expansion strategy may here be referred to market entry strategy which is commonly used by companies to venture and expand their businesses to other country. Before penetrating to other countries market, companies must make sure that they have sufficient financial resources and the nature of the products or services must fit into culture group of that particular country. Having ranked for 3rd largest Japanese automobiles, Honda is able to expand it businesses across Asian countries such as Thailand, Taiwan, China, India and Indonesia.(How To Enter China, 2000) Knowing the importance of international trade, different entry mode strategies have been adopted by Honda in respond to different countries. In Malaysia, Honda has a joint venture company named Boon Siew Honda Sdn Bhd which formed 50/50 between Honda Motor Co. Ltd and Oriental Holdings Bhd. (Boon Siew Honda profile,2012) The joint venture agreement was formed in 2008 which means that Honda has expanded its businesses in Ma laysia through joint venture. Aside of Boon Siew Honda Sdn Bhd which solely trades on motorcycles, Honda has expanded its automotive business through joint venture strategy. Currently, Honda Malaysia Sdn Bhd is a joint venture company formed by DRB-HICOM Bhd, Honda Motor Co. Ltd and Oriental Holdings Bhd. ( Honda Malaysia profile,2012) The main reason Honda to use joint venture strategy to expand its businesses in Malaysia is to diversify the business risks. Having said that, using joint venture strategy as an expansion strategy can reduce the risk of by forming coalition with other companies in host country. Besides that, Honda has also expanded its realm using foreign direct investment in Taiwan. A plant was built by Honda in Taiwan in 1961 prior to produce cars and has made Taiwan to become major producers of motorcycle for Honda. (How To Enter China, 2000) This allows the company to export most of the motorcycles to other countries such as China, Europe and Middle East. The m ain reason Honda to build its manufacturing plant in Taiwan is to reduce exports of motorcycles from Japan. Foreign direct investment has also benefited Honda in a sense that the company can have better control over the plant in Taiwan at the same time achieved economies of scale. In Thailand, Honda practiced foreign direct investment which has formed Asia Honda Motor Co. Ltd in 1964. (How To Enter China, 2000) The plant set up in Ayutthaya, Thailand aimed to produce motorcycles and export to Asian countries. In addition, Thailands plant has more production capacity which has contributed to major exports across Asia. Particularly in Thailand, Honda has obtained a market share more than 60%. This is because the Honda brand recognition in host country is high and this has led to local support for Honda. In China, the entry strategy proposed by Honda is somewhat unfamiliar to other countries. Honda has used equity joint venture strategy which has formed 2 joint venture companies named GuangZhou Honda Automobile Co. Ltd and Dongfeng Honda Engine Co. Ltd respectively. (How To Enter China, 2000) In the meantime, Honda has 50% of stake in each of these joint venture companies which has allowed Honda to have partial control over these two companies. In recent years, sales of Honda cars in China were terribly declined by 5 % compared to the time the company first entered China. The declining sale was caused by the high demand of low-cost cars produced in China. Another reason was due to the existing rivalries in China which consists of several big players such as Toyota, Nissan and Mercedes. Generally speaking, Honda is adopting low-risk expansion strategies in the first place to evaluate market respond of a particular country. After building up the brand recognition, the company will decide whether to expand further in that particular country. This can be seen when Honda formed a joint venture company in Malaysia to market its motorcycles to Malaysian. After assessing the profitability of the products, Honda started to sell luxury cars such as Honda City and Honda Civic. This could have helped Honda to reduce the risk of losing everything proposing a joint venture strategy in the first place. Foreign direct investment is used by Honda in Taiwan and Vietnam to increase the production of motorcycles and motorcars to increase exports. At the same time, increased production will help Honda to fulfill the demands of other importing countries. 3.0 Future Expansion Strategy As mention in the previous part of the assignment we can see Honda with extraordinary expansion strategy has allowed the company group to triumph in the highly competitive world market especially against domestic competitor. These expansion strategy though practical and effective are in some way lack of aggressive to compete with other automobile MNC (multinational corporation). Since Honda is originated from Japan we decided to compare Honda with its domestic competitor such as Nissan and Toyota. For decades Honda has been compete with Nissan and Toyota domestically and abroad, however till this day Honda still maintain the position of Number 3 right after Toyota the first and Nissan, second. This comparison allowing us to realize that the successfulness of Honda is still in behind this two multinational automobile giant. As such below we will provide some entry modes strategies for future expansion for Honda based on some global market that we have analyses. 3.1 South Korea an overview Take Korea into consideration. Honda has already exporting cars to Korea for a decade and however the sales there are always below the profit margin until Honda are no longer expecting high returns on Korea market. In actual fact, not only Honda are doing unwell in S.Korea most Japanese MNC had a hard time penetrating S.Korea market due to war history between Korea and Japan to be the main reason why Korean are less relying on Japanese products. However based on our knowledge Korea is a very potential market, and Honda should use joint venture in Korea to triumph where other Japanese competitor failed. Why South Korea? There are some facts that indulge all investors in the world to invest in South Korea market. South Korea is the worlds largest democracy among the strongest emerging markets in all business field. Furthermore, it has liberalized economy with 300 million in the middle class bracket, with well matured financial and securities market and time-tested judicial system s. Apart from that, Seoul capital of South Korea is growing with enormous speed to compete with world most successful city including New York and London, financially. With the sound potential of the market, let us look at the action of the government of South Korea, firstly it is a WTO member committed to providing opportunity to the global market. The Korean Government is constantly undertaking reforms in every sector with Infrastructure Sector receiving Governments fullest attention, the S.Korea government also permits foreign investment virtually in every sector of the economy. Majority foreign equity, even up to 100 per cent in some sectors, is encouraged and special investment incentives are provided. In short South Korea is a potential Market that Honda should not overlook due to the points below, Large pool of educated land expertise of manpower in South Korea. Disposable income is continuously increasing with the economy growing at more than 8.5% p.a. Cities b ooming with world class integrated infrastructure. South Korea has potential to attract more than US $ 100 billion over next five years. Potential for creation of near 1 Million direct and indirect jobs each year. As for now that the certainty of South Korea was an expansion market. A suitable partner must be recognized in Korea to allow the joint venture to be successful. Our group varies in suggesting a partner but agreed that Asia motor is among the best to Joint Venture with Honda to create a Asia-Honda venture. We select Asia motor for a numerous reasons, first its engineering capability, Asia motor founded in 1965 is one of South Korea most highly reputable automobile industry focusing in medium and big sizes vehicle is the best partner for both Asia Motor and Honda to penetrate into a new market. Beside that, relevance and salience of Asia Motor brand is also one of the core reasons in selecting Asia Motor, furthermore its company distribution network as of since 1965 have been matured and controlling large traffic in sense of party needed in a successful network. Lastly the company also announces with well function internally such as low turnover rate. These points allowing us to believe that Asia-Honda ventures is going to turn out fine. As such we recommended Joint ventures in South Korea due to its potential and Honda future development. 3.2 Exporting Exporting is not a new term for Honda. In fact Honda had been an expert in exporting worldwide where any place u name it, as long as there is demand, shipment of Honda cars can directly send to your dealer or home in no time. Using exporting as main expansion strategy for Honda is a success for many decades, however they have always overlook what their competitors are doing. Toyota are using this expansion strategy as well an if Honda is an expert in exporting cars, Toyota is a grandmaster. When we suggest export as Honda future expansion strategy we realizes the fact that Honda are doing it now, good, but not good enough. In this case we suggest that Honda uses this expansion strategy, exporting in a whole new market penetration rather than the traditional car/motor vehicle market. We suggest aircraft market penetration worldwide. If we look at Honda current research on car, we will discover that Honda had a very success researched on hybrid and fuel efficient engine currently focusing on cars and motor vehicle, In fact, Honda GX NGV is termed as the cleanest car on earth as far as centralized agitation engines are concerned, apply that to an aircraft and we have a whole new level of airplane. Competition in the aircraft industries are High, dominated mostly by Boeing and follow up by airbus it will never be easy as it suggest in the report, but chances are there to expand worldwide in a whole new categories of market. Suggesting in exporting in aircraft is not bold for Honda there has been a history for Honda in aircraft development since the 80s. According to the data we acquired on the internet and book research, Honda had been study small sized business jets in the since 1980s, using engines from other manufacturers. The Honda MH02 was fabricated and assembled at Mississippi State Universitys Raspet Flight Research Laboratory in the late 1980s and early 1990s. The MH02 was a prototype using composites with an organic matrix. Since that a prototy pe of Honda Jet had been on the development. The Honda Jet made its maiden flight in December 2003. It debuted to the public at the EAA Air Venture air show in Oshkosh, Wisconsin, in July 2005. On July 25, 2006, Honda returned to Oshkosh to announce it would commercialize the Honda Jet. Honda established the Honda Aircraft Company to seek both type and production certification of the Honda Jet. Production is to take place in the United States. The company estimated the sales would be around 70 to 100 per annum. The certification of aircraft (FAA) is expected to follow around August 2011. Delivery of the first plane is planned for the third quarter of 2012. In recent event, the Viking pioneers had been using Honda aircraft engine as their Viking aircraft engine and it had been a huge success and it is considerable that a Viking aircraft engine is the only modern and reasonably priced aircraft engine available today. Honda has reach a stagnant growth in cars and automobile ma nufacture worldwide. If Honda start exporting aircraft as their new expansion strategy it might became one of the competitor for Boeing and triumph in a whole new market level. 3.3 Strategic Alliance Honda should apply strategy alliance as its future expansion strategy to enter the new market. Through strategy alliance, all the automobile company can work together to achieve same goal by using the least resources as they share the resources, information, capabilities and risks to achieve it. One of the successful examples by using strategy alliance is Yahoo and Sina. They teamed up together to offer auction service in China. This partnership will leverage both companies respective users bases as Sina has 83million registered users while Yahoos expertise and technology to support the auction platform. Therefore, Honda need apply strategy alliance with others automobile company such as Nissan, Toyota, Mercedes-Benz and others. Through this, Honda and others automobile company can share their technique knowledge to resolving the specific problem or avoiding the basic mistake, develop a better function of car, design of car which better than before. For examples, Honda recalling ov er 172,000 vehicles because of door latch issue during July, 2012. Furthermore, Honda also can use the strategy alliance to institute of technology campus or college, so that Honda might not face lack of labor force problem in future. Honda can recruit the potential student as their technician after they graduate directly. It might not let the potential technician employ by others automobile company if Honda has the opportunities to do so such as having contract to the potential students by providing scholarship to them. Besides, institute of technology campus or college can provide the specific program which require by Honda to train the student so that student is more familiar to Honda company job scope after they graduate. One of the examples is HP is partnership with UoPeople (university of the people), which provides UoPeople students the opportunity to apply for internship to work with the HP Catalyst Initiative. 4.0 Conclusion Globalization is a compulsory for every company in order to be able to stay competitive in the market. Those without it can be easily kicked out from the market. Every bank in the world is somehow connected even though they are from different company. Two different companies with different culture can merger in order to gain win-win profit. This is why globalization is important. Honda is also the same. In order to improve the Research and Development for cars in China, Honda has joint venture with GS Yuasa Formalize Li-Ion. Successful expansion had make the success of Honda today. Every country has its own culture and government rules. Different approaches might be useful to one and not to the other. hence, it is important to research on the specific country before using different expansion strategies into the country.To conclude, sometimes different cultures, different norms and different rules and regulation might result in conflict. However, foreign market is much more benef icial to invest in compare to the local market. Is tougher, and more challenger but more profitable.
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