Assignment AdvanceTopicManagement Essay Example | Topics and Well Written Essays - 1500 words

Assignment AdvanceTopicManagement - Essay Example According, employees interest such as legal right has been compromised to customer and employers interest. Based on three journals regarding CSR, it carries out investigation on this common CSR misbehaviour problems by Chinese manufacturers, analyzes reason, current development and solution for this matter. Fiedman & Lee (2013) introduce that agency theory is a concept that explains why behavior or decisions by member of group, it provides a platform to explain relationship between agency and shareholders. It suggests that management of firms is undertaken on behalf of shareholder can improve the operation efficiency and increase profitability. In another hand, they explain that agency theory can be used to explain the failure CSR. The first article is about the Harmonious Society and its relations on Chinese CSR by Kok 2009. The second article is about Remaking the World of Chinese Labour and it deals with the key problems in the Chinese manufacturing industry by (Friedman and Lee 2013). The third article is Agency theory and it reviews the business problems in China. This article is a Strategic CSR or stakeholder theory emphasizes the balance among varieties of stakeholders, emphasizes the balance between social impact and economic impact during CSR implementation (Kok,2009). The article is a Comparative literature reviews on CSR development, exploration, to explore that how Harmonious Society will contribute to increasing CSR engagement. However, as employee, customer and employer etc are located in different positions. It is accompanying with power and interest conflicts, which is hard to be balanced (Martin Samy, 2010). The paper concluded that Hu Jintaos harmonious society is unlikely to promote CSR in China. Despite the harmonious society created by Chine President, the country still continues to violate labor laws which are leading to poor working conditions. This is with regard to the large number of manufacturing

The Foot-in-the-Door Phenomenon Essay Example for Free

The Foot-in-the-Door Phenomenon Essay People are more likely to comply with a larger favor if a smaller favor is asked first. The Foot-in-the-Door refers to an influence technique based on getting a person to do a large favor by starting out with a smaller favor and building up. The research subjects were normal randomly assigned people whom were contacted at their homes and asked to place a small sign in their windows to promote recycling. The subjects were also given and incentive of nothing, one dollars, or three dollars. Later, half of the participants were asked about why they complied with the behavior while the other half was not. Two weeks later, both the control and experimental groups were asked to comply with a moderate or large second favor relating to recycling. After, the behaviors and intentions of the participants were recorded. Then, a subgroup of the experimental participants and a second control group were asked to respond to a community poll which contained attitudes toward recycling and personal involvement. The experiment was commenced in order to test the usefulness of the phenomenon on a social behavior context (Scott, 1977). The Foot-in-the-Door phenomenon has come up numerous times in my childhood regarding a simple commute to a friend’s house. It starts out with me asking my parents if I could walk down the block over to see my friend. I then call home and ask if I could stay a couple hours or so longer to which my parents usually agree to. Sooner or later I might call home again and ask if I could sleep over which usually end up in my parents complying with the idea. In the movie Batman Begins, Bruce Wayne/Batman asks Luscious Fox many favors regarding the battle gear. At first, Bruce casually asks Fox if he can â€Å"borrow† the gear for exploring the cave after he was introduced to it. Later he asks for a vehicle to come in black which Fox indifferently agreed to. Although some favors were obliged to Fox, he may have declined many of Bruce’s requests.

Free Essays on Frankenstein: The Creature as a Foil to Frankenstein :: free essay writer

The Creature as a Foil to  Frankenstein   Frankenstein, speaking of himself as a young man in his father’s home, points out that he is unlike Elizabeth, who would rather follow â€Å"the aerial creations of the poets†. Instead he pursues knowledge of the â€Å"world† though investigation. As the novel progresses, it becomes clear that the meaning of the word â€Å"world† is for Frankenstein, very much biased or limited. He thirsts for knowledge of the tangible world and if he perceives an idea to be as yet unrealised in the material world, he then attempts to work on the idea in order to give it, as it were, a worldly existence. Hence, he creates the creature that he rejects because its worldly form did not reflect the glory and magnificence of his original idea. Thrown, unaided and ignorant, into the world, the creature begins his own journey into the discovery of the strange and hidden meanings encoded in human language and society. In this essay, I will discuss how the creature can be regar ded as a foil to Frankenstein through an examination of the schooling, formal and informal, that both of them go through. In some ways, the creature’s gain in knowledge can be seen to parallel Frankenstein’s, such as, when the creature begins to learn from books. Yet, in other ways, their experiences differ greatly, and one of the factors that contribute to these differences is a structured and systematic method of learning, based on philosophical tenets, that is available to Frankenstein but not to the creature.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Frankenstein speaks fondly of his youth because his parents were â€Å"indulgent† and his companions were â€Å"amiable† (21). His parents’ policy in the education of their children is that there should neither be punishment nor â€Å"the voice of command† (26). Instead, they encourage their children to pursue their studies with vigor by â€Å"having the end placed in view†(21) and by having them discover the process by which to reach the end and not by making them learn tedious lessons. Frankenstein’s testimony to this is that he learnt better and retained his knowledge well. The approach to Frankenstein’s education in the home is strongly influenced by Rousseau, one of the most eloquent writers of the Age of Enlightenment. In his influential novel Emile, Rousseau expounded a new theory of education that emphasises the importance of expression rather than repression to produce a well-balanced and free-thinking child.

Perseverence Is the Key to Success

It is an apt saying that â€Å"fire is the test of gold and adversity, of man†. The key to success in any field is the perseverance of a human being. Success is like a ladder where the person steeping in to it has to undergo a lot of hard work to reach at the top. There would be many pitfalls and obstructions but the fruit will be surely sweet. Hence, one must not run away from perseverance rather should adopt in such a way that you are able to overcome your difficulties with it.Success in life doesn't come easily and there are many failures and hurdles for a person to clear before its achievement. The one undying quality every successful man in this world has is the quality of perseverance. It is this quality which makes even the seemingly impossible become possible. The dictionary meaning of perseverance is â€Å"Persisting in or remaining constant to a purpose, idea or task in spite of obstacles. † It is necessary to be wise while being perseverant about something. O ne should be clear about his/her priorities in life before choosing to persevere.At times you might not want to quit simply because you are perseverant by nature but it can be negative in some cases as you might be persisting on something which you actually don't want and sticking with it is simply hurting you. A person who is always hesitant, doubtful and backing over all issues in life will not be able to achieve anything substantial during the course of his/her life. It is the quality of wise perseverance that separates the average person from a genius. It is often observed and noted that genius often stems from an average dream but outstanding perseverance.Great things have come only to those who have persevered against the odds and dared to go beyond the established boundaries of his/her society. A desire can only take a real form when hard work to obtain it is persevered against all odds. There are some decisions in life when a person has to take a strong decision in order to overcome odd situations and circumstances. For this, one has to be mentally fit so that he or she is able to make sound decisions. Mental intelligence is of little importance when it comes to taking the biggest decisions arise.It is often seen that the mostly intelligent of people don't have the fortitude to take a bold decision and are often seen on the margins of a great achievement. The true power comes from persistence towards a fruitful goal. The ability to turn stumbling blocks into stepping stones makes the world respect you and push you towards the success you aspire for. Motivation plays a vital role in the constant persistence of a goal. If you are not motivated to achieve something, you are most likely to drop its pursuit half-way.It is essential to be passionate about the aim that you have set for yourself and constantly renew your motivation for it. The biggest success stories are of those who have endured all hardships and refused to give up the goal which in all sense s was wise to pursue. A positive mindset is an incomparable asset. The positive thinking and outlook is necessary for the success and development of an individual. Moreover, it helps you to overcome negative feelings and evils surrounding you and your work. If you feel that nothing can stop you from success and it will come to you eventually with hard work, it actually will.The world can never stop a determined man from getting his worth when he sets his mind to it. The ability to persevere stems from a great mind and makes the world recognize its greatness in due course of time. A man with perseverance can be easily distinguished from the group of people. Such a person has a different and unique personality which can impress the people surrounding him or her. You must have perseverance as a part of your personality if you wish to be known as a successful individual. A man of perseverance is certainly going to do well in his or her life if principle of perseverance

Fool Chapter 8

EIGHT A WIND FROM FUCKING FRANCE Hunter was right, of course, he wasn't able to feed Lear's train. We imposed on villages along the way for fare and quarter, but north of Leeds the villages had suffered bad harvests and they could not bear our appetites without starving themselves. I tried to foster good cheer among the knights, while keeping distance from Lear – I had not forgiven the old man for disowning my Cordelia and sending away Drool. Secretly I relished the soldiers' complaints about their lack of comfort, and made no real effort to dampen their rising resentment for the old king. On the fifteenth day of our march, outside of Lint-upon-Tweed, they ate my horse. â€Å"Rose, Rose, Rose – would a horse by any other name taste so sweet?† the knights chanted. They thought themselves clever, slinging such jests while spraying roasted bits of my mount from their greasy lips. The dull always seek to be clever at the fool's expense, to somehow repay him for his cutting wit, but never are they clever, and often are they cruel. Which is why I may never own things, never care for anyone, nor show desire for anything, lest some ruffian, thinking he is funny, take it away. I have secret desires, wants, and dreams, though. Jones is a fine foil, but I should like someday to own a monkey. I would dress him in a tiny jester's suit, of red silk, I think. I would call him Jeff, and he would have his own scepter, that would be called Tiny Jeff. Yes, I should very much like a monkey. He would be my friend – and it would be forbidden to murder, banish, or eat him. Foolish dreams? We were met at the gate of Castle Albany by Goneril's steward, adviser, and chief toady, that most pernicious twat, Oswald. I'd had dealings with the rodent-faced muck-sucker when he was but a footman at the White Tower, when Goneril was still princess at court, and I, a humble jongleur, was found wandering naked amid her royal orbs. But that tale is best left for another time, the scoundrel at the gate impedes our progress. Spidery in appearance as well as disposition, Oswald lurks even when in the open, lurking being his natural state of locomotion. A fine black fuzz he wears for a beard, the same is on his head, when his blue tartan tam is humbled at his heart, which it was not that day. He neither removed his hat nor bowed as Lear approached. The old king was not pleased. He stopped the train an arrow-shot from the castle and waved me forward. â€Å"Pocket, go see what he wants,† said Lear. â€Å"And ask why there is no fanfare for my arrival.† â€Å"But nuncle,[24]† said I. â€Å"Shouldn't the captain of the guard be the one – â€Å" â€Å"Go on, fool! A point is to be made about respect. I send a fool to meet this rascal and put him in his place. Spare no manners, remind the dog that he is a dog.† â€Å"Aye, majesty.† I rolled my eyes at Captain Curan, who almost laughed, then stopped himself, seeing that the king's anger was real. I pulled Jones from my satchel and sallied forth, my jaw set, as determined as the prow of a warship. â€Å"Hail, Castle Albany,† I called. â€Å"Hail, Albany. Hail, Goneril.† Oswald said nothing, did not so much as remove his hat. He looked past me to the king, even when I was standing an arm's length from him. I said: â€Å"King of bloody Britain here, Oswald. I'd suggest you pay proper respect.† â€Å"I'll not lower myself to speak with a fool.† â€Å"Primping little whoreson wanker, innit he?† said the puppet Jones. â€Å"Aye,† said I. Then I spotted a guard in the barbican, looking down on us. â€Å"Hail, Cap'n, seems someone's emptied a privy on your drawbridge and the steaming pile blocks our way.† The guard laughed. Oswald fumed. â€Å"M'lady has instructed me to instruct you that her father's knights are not welcome in the castle.† â€Å"That so? She's actually talking to you, then?† â€Å"I'll not have an exchange with an impudent fool.† â€Å"He's not impudent,† said Jones. â€Å"With proper inspiration, the lad sports a woody as stout as a mooring pin. Ask your lady.† I nodded in agreement with the puppet, for he is most wise for having a brain of sawdust. â€Å"Impudent! Impudent! Not impotent!† Oswald frothing a bit now. â€Å"Oh, well, why didn't you say so,† said Jones. â€Å"Yes, he's that.† â€Å"To be sure,† said I. â€Å"Aye,† said Jones. â€Å"Aye,† said I. â€Å"The king's rabble shall not be permitted in the castle.† â€Å"Aye. That so, Oswald?† I reached up and patted his cheek. â€Å"You should have ordered trumpets and rose petals scattered on our path.† I turned and waved the advance to the train, Curan spurred his horse and the column galloped forward. â€Å"Now get off the bridge or be trampled, you rat-faced little twat.† I strode past Oswald into the castle, pumping Jones in the air as if I was leading cadence for war drummers. I think I should have been a diplomat. As Lear rode by he clouted Oswald on the head with his sheathed sword, knocking the unctuous steward into the moat. I felt my anger for the old man slip a notch. Kent, his disguise now completed by nearly three weeks of hunger and living in the outdoors, fell in behind the train as I had instructed. He looked lean and leathery now, more like an older version of Hunter than the old, overfed knight he had been at the White Tower. I stood to the side of the gate as the column entered and nodded to him as he passed. â€Å"I'm hungry, Pocket. All I had to eat yesterday was an owl.† â€Å"Perfect fare for witch finding, methinks. You're with me to Great Birnam Wood tonight, then?† â€Å"After supper.† â€Å"Aye. If Goneril doesn't poison the lot of us.† Ah, Goneril, Goneril, Goneril – like a distant love chant is her name. Not that it doesn't summon memories of burning urination and putrid discharge, but what romance worth the memory is devoid of the bittersweet? When I first met her, Goneril was but seventeen, and although betrothed to Albany from the age of twelve, she had never seen him. A curious, round-bottomed girl, she had spent her entire life in and around the White Tower, and she'd developed a colossal appetite for knowledge of the outside world, which somehow she thought she could sate by grilling a humble fool. It started on odd afternoons, when she would call me to her chambers, and with her ladies-in-waiting in attendance, ask me all manner of questions her tutors had refused to answer. â€Å"Lady,† said I, â€Å"I am but a fool. Shouldn't you ask someone with position?† â€Å"Mother is dead and Father treats us like porcelain dolls. Everyone else is afraid to speak. You are my fool, it is your duty to speak truth to power.† â€Å"Impeccable logic, lady, but truth be told, I'm here as fool to the little princess.† I was new to the castle, and did not want to be held accountable for telling Goneril something that the king didn't wish her to know. â€Å"Well, Cordelia is having her nap, so until she wakes you are my fool. I so decree it.† The ladies clapped at the royal decree. â€Å"Again, irrefutable logic,† said I to the thick but comely princess. â€Å"Proceed.† â€Å"Pocket, you have traveled the land, tell me, what is it like to be a peasant?† â€Å"Well, milady, I've never been a peasant, strictly speaking, but for the most part, I'm told it's wake early, work hard, suffer hunger, catch the plague, and die. Then get up the next morning and do it all again.† â€Å"Every day?† â€Å"Well, if you're a Christian – on Sunday you get up early, go to church, suffer hunger until you have a big meal of barley and swill, then catch the plague and die.† â€Å"Hunger? Is that why they seem so wretched and unhappy?† â€Å"That would be one of the reasons. But there's much to be said for hard work, disease, run-of-the-mill suffering, and the odd witch burning or virgin sacrifice, depending on your faith.† â€Å"If they are hungry, why don't they just eat something?† â€Å"That is an excellent idea, milady. Someone should suggest that.† â€Å"Oh, I shall make a most excellent duchess, I think. The people will praise me for my wisdom.† â€Å"Most certainly, milady,† said I. â€Å"Your father married his sister, then, did he, love?† â€Å"Heavens no, mother was a Belgian princess, why do you ask?† â€Å"Heraldry is my hobby, go on.† Once we were inside the main curtain wall[25] of Castle Albany, it was clear that we would go no farther. The main keep of the castle stood behind yet another curtain wall and had its own drawbridge, over a dry ditch rather than a moat. The bridge was lowering even as the king approached. Goneril walked out on the drawbridge unaccompanied, wearing a gown of green velvet, laced a bit too tightly. If the intent was to lessen the rise of her bosom it failed miserably, and brought gasps and guffaws from several of the knights until Curan raised his hand for silence. â€Å"Father, welcome to Albany,† said Goneril. â€Å"All hail good king and loving father.† She held out her arms and the anger drained from Lear's face. He climbed down from his horse. I scampered to the king's side and steadied him. Captain Curan signaled and the rest of the train dismounted. As I straightened Lear's cape about his shoulders, I caught Goneril's eye. â€Å"Missed you, pumpkin.† â€Å"Knave,† said she under her breath. â€Å"She was always the most fair of the three,† I said to Lear. â€Å"And certainly the most wise.† â€Å"My lord means to accidentally hang your fool, Father.† â€Å"Ah, well, if accident, there's no fault but Fate,† said I with a grin – pert and nimble spirit of mirth that I am. â€Å"But call then for a spanking of Fate's fickle bottom and hit it good, lady.† I winked and smacked the horse's rump. Wit's arrow hit and Goneril blushed. â€Å"I'll see you hit, you wicked little dog.† â€Å"Enough of that,† said Lear. â€Å"Leave the boy alone. Come give your father a hug.† Jones barked enthusiastically and chanted, â€Å"A fool must hit it. A fool must hit it, hit it good.† The puppet knows a lady's weakness. â€Å"Father,† said she, â€Å"I'm afraid we've accommodation only for you in the castle. Your knights and others will have to make do in the outer bailey.[26] We've quarters and food for them by the stables.† â€Å"But what about my fool?† â€Å"Your fool can sleep in the stable with the rest of the rabble.† â€Å"So be it.† Lear let his eldest lead him into the castle like a milk cow by the nose ring. â€Å"She truly loathes you, doesn't she?† said Kent. He was busy wrapping himself around a pork shoulder the size of a toddler – his Welsh accent actually sounding more natural through the grease and gristle than when clear. â€Å"Not to worry, lad,† said Curan, who had joined us by our fire. â€Å"We'll not let Albany hang you. Will we, lads!?† Soldiers all around us cheered, not sure what they were cheering for, beyond the fact that they were enjoying the first full meal with ale that they'd had since leaving the White Tower. A small village was housed inside the bailey and some of the knights were already wandering off in search of an alehouse and a whore. We were outside the castle, but at least we were out of the wind, and we could sleep in the stables, which the pages and squires had mucked out on our arrival. â€Å"But if we're not welcome in the great hall, then they are not welcome to the talents of the king's fool,† said Curan. â€Å"Sing us a song, Pocket.† A cheer went up around the camp: â€Å"Sing! Sing! Sing!† Kent raised an eyebrow. â€Å"Go ahead, lad, your witches will wait.† I am what I am. I drained my flagon of ale, set it by the fire, then whistled loudly, jumped up, did three somersaults and laid out into a back-flip, wherefrom I landed with Jones pointed at the moon, and said, â€Å"A ballad, then!?† â€Å"Aye!† came the cheer. And ever so sweetly, I crooned the lilting love song â€Å"Shall I Shag My Lady Upon the Shire?† I followed that with a bit of a narrative song by way of a troubadour tradition: â€Å"The Hanging of Willie Wagging William.† Well, everyone likes a story after supper, and by the one-eyed balls of the Cyclops, that one got them clapping, so I slowed it down a bit with the solemn ballad, â€Å"Dragon Spooge Befouled My Bonny Bonny Lass.† Bloody inconsiderate to leave a train of fighting men fighting back tears, so I danced my way around the camp while singing the shanty â€Å"Alehouse Lilly (She'll Bonk You Silly).† I was about to say good night and head out when Curan called for silence and a road-worn herald wearing a great golden fleur-delis on his chest entered the camp. He unrolled his scroll and read. â€Å"Hear ye, hear ye. Let it be known that King Philip the Twenty-seventh of France is dead. God rest his soul. Long live France. Long live the king!† No one â€Å"long lived the king† back at him and he seemed disappointed. Although one knight did murmur â€Å"So?† and another, â€Å"Good bloody riddance.† â€Å"Well, you British pig dogs, Prince Jeff is now king,† said the herald. We all looked at each other and shrugged. â€Å"And Princess Cordelia of Britain is now Queen of France,† the herald added, rather huffy now. â€Å"Oh,† said many, realizing at last at least a glancing relevance. â€Å"Jeff?† said I. â€Å"The bloody frog prince is called Jeff?† I strode to the herald and snatched the scroll out of his hand. He tried to take it back and I clouted him with Jones. â€Å"Calm, lad,† said Kent, taking the scroll from me and handing it back to the herald. â€Å"Merci,† said he to the messenger. â€Å"He took my bloody princess and my monkey's name!† said I, taking another swing with Jones, which missed its mark as Kent was dragging me away. â€Å"You should be pleased,† said Kent. â€Å"Your lady is the Queen of France.† â€Å"And don't think she's not going to rub my nose in that when I see her.† â€Å"Come, lad, let's go find your witches. We'll want to be back by morning in time for Albany to accidentally hang you.† â€Å"Oh, she'd like that, wouldn't she?†

John Paul Sartre essays

John Paul Sartre essays Jean-Paul Sartre says "man is nothing else but what he makes of himself" (762). This existentialist view depicts the idea that one is not based on the essence of a soul, but rather, based on decisions made throughout life. Sartre also believes that every man is responsible for all men. One may choose his marriage partner, however, in choosing to marry, one chooses monogamy. Decisions that individuals make will collectively create a set of principles and beliefs for all of man. Many people believe that a persons decisions are a reflection of his soul and personality. However, it is more likely that the conclusion a person reaches is due to the influence of different ideas, as well as the circumstances surrounding the choices. One does not have an innate "essence", but instead, the choices that a person makes constantly shape his character, which in turn creates his essence. Decision-making is based on many different conditions and controlling factors that exist at the time of conflict. People take into consideration the thoughts and opinions of others, hindering the idea of an individuals essence. If an essence really existed, another persons thoughts would not affect someone elses. Instead, a person makes choices from birth and the different decisions that one chooses form a pattern and creates ones character. Sartre also says, "Man is nothing else than his plan; he exists only to the extent that he fulfills himself; he is therefore nothing else than the ensemble of his acts, nothing else than his life" (769). This exemplifies the point that man is the product of his actions and has complete control over his own life. The soul and personality that are given to a person do not limit him in his actions; the judgments that he makes depict the type of person that he is. Therefore the essence does not create the man, the man creates his essence. ...

Profile of Andrei Chikatilo, Serial Killer

Profile of Andrei Chikatilo, Serial Killer Andrei Chikatilo, nicknamed The Butcher of Rostov, was one of the former Soviet Unions most infamous serial killers. Between 1978 and 1990, he is believed to have sexually assaulted, mutilated, and murdered at least fifty women and children. In 1992, he was convicted 52 counts of murder, for which he received a death sentence. Fast Facts: Andrei Chikatilo Also Known As: The Butcher of Rostov, The Red RipperKnown For: Serial killer convicted of 52 counts of murderBorn: October 16, 1936 in Yabluchne, UkraineDied: February 14, 1994 in Novocherkassk, Russia Early Years Born in 1936 in Ukraine, to impoverished parents, Chikatilo rarely had enough to eat as a boy. In his teens, Chikatilo was an introvert and avid reader, and attended rallies and meetings with the Communist Party. At 21, he joined the Soviet Army and served two years, as required by Soviet law. By the early 1970s, Chikatilo was working as a teacher, and that was when he committed his first known sexual assault. Both Chikatilo and his wife, as well as at least one former girlfriend, stated he was impotent. Crimes In 1973, Chikatilo fondled the breasts of a teenage student and then ejaculated on her; a few months later there was a repeat offense against another student. Despite complaints by parents, as well as rumors that he repeatedly masturbated in front of pupils, he was never charged with these crimes. Within a few months, however, the schools director finally told him to either resign or be fired; Chikatilo opted for voluntary resignation. He drifted from one school to another over the next several years, until his career ended in March 1981, when he was accused of molesting students of both sexes. Still, no charges were filed, and he took work as traveling supply clerk for a factory. By this time, he had already committed at least one murder. In December 1978, Chikatilo kidnapped and attempted to rape nine-year-old Yelena Zakotnova. Still suffering from impotence, he choked and stabbed her, and then threw her body in the Grushevka River. Later, Chikatilo claimed that he had ejaculated while stabbing Yelena. Police investigators found several pieces of evidence connecting him to Yelena, including blood in the snow near his home, and a witness who saw a man matching his description speaking to the child at her bus stop. However, a laborer who lived nearby was arrested, pushed into a confession, and convicted of the girls murder. He was eventually executed for the crime, and Chikatilo remained free. In 1981, twenty-one-year-old Larisa Tkachenko vanished in the city of Rostov. She was last seen exiting the library, and her body was found in a nearby forest the next day. She had been brutally attacked, beaten and strangled to death. In his later confession, Chikatilo said he had attempted intercourse with her but had been unable to achieve an erection. After killing her, he mutilated her body with a sharp stick and his teeth. At the time, however, there was no link between Chikatilo and Larisa. Nine months later, Lyubov Biryuk, thirteen, was walking home from the store when Chikatilo leaped out of the bushes, grabbed her, tore off her clothes and stabbed her nearly two dozen times. Her body was found two weeks later. Over the next few months, Chikatilo escalated his homicidal urges, killing at least five more young people between the ages of nine and eighteen before the end of 1982. His typical modus operandi was to approach runaways and homeless children, lure them to an isolated location, and then kill them either by stabbing or strangulation. He violently mutilated the bodies after death, and later said that the only way he could achieve orgasm was by killing. In addition to adolescents of both sexes, Chikatilo also targeted adult women working as prostitutes. Investigation A Moscow police unit began working on the crimes, and after studying the mutilations on the bodies, soon determined that at least four of the homicides were the work of a single killer. As they interrogated potential suspects - many of whom were coerced into confessing to a variety of crimes - more bodies began to surface. In 1984, Chikatilo came to the attention of Russian police when he was spotted trying to repeatedly talk to young women at bus stations, often rubbing himself up against them. Upon delving into his background, they soon discovered his past history and the rumors about his teaching career years earlier. However, a blood type analysis failed to link him to evidence found on the bodies of several victims, and he was largely left alone. By the end of 1985, after more murders took place, a man named Issa Kostoyev was appointed to lead the investigation. By now, more than two dozen homicides had been linked as the work of a single person. Cold cases were re-examined and previously questioned suspects and witnesses were interrogated again. Perhaps most importantly, Dr. Alexandr Bukhanovsky, a noted psychiatrist, was given access to all the case files. Bukhanovsky then produced a sixty-five page psychological profile of the as-yet unknown killer, the first of its kind in Soviet Russia. One of the key traits in the profile was that the murderer most likely suffered from impotence, and could only achieve arousal by killing; the knife, according to Bukhanovsky, was a substitute penis. Chikatilo continued to kill for the next several years. Because many of the victims remains had been discovered near train stations, Kostoyev deployed both undercover and uniformed officers along miles and miles of rail lines, beginning in October 1990. In November, Chikatilo murdered Svetlana Korostik; he was observed by a plainclothes officer as he approached the railway station and washed his hands in a nearby well. In addition, he had grass and dirt on his clothes, and a small wound on his face. Although the officer spoke to Chikatilo, he had no reason to arrest him, and let him go. Korostiks body was found nearby a week later. Custody, Conviction and Death Police placed Chikatilo under surveillance, and saw him continuing to attempt conversations with children and single women at rail stations. On November 20, they arrested him, and Kostoyev began interrogating him. Although Chikatilo repeatedly denied any involvement in the murders, he did write several essays while in custody that were consistent with the personality profile described by Bukhanovsky five years before. Finally, police brought Bukhanovsky himself in to talk to Chikatilo, since Kostoyev was getting nowhere. Bukhanovsky read Chikatilo excerpts from the profile, and within two hours, he had a confession. Over the next few days, Chikatilo would confess, in horrifying detail, to thirty-four murders. He later admitted to an additional twenty-two which investigators had not realized were connected. In 1992, Chikatilo was formally charged with 53 counts of murder, and was found guilty of 52 of them. In February 1994, Andrei Chikatilo, the Butcher of Rostov, was executed for his crimes with a single gunshot to the head. Sources â€Å"Andre Chikatilo: The Rostov Ripper.† Crime Investigation, 10 Aug. 2017, www.crimeandinvestigation.co.uk/crime-files/andre-chikatilo-the-rostov-ripper.Kent, James. â€Å"Darkness Visible.† The Guardian, Guardian News and Media, 7 Aug. 1999, www.theguardian.com/theobserver/1999/aug/08/life1.lifemagazine.â€Å"Russian Serial Killer Had a Disturbed Past.† Google News -, New Straits Times, 20 Apr. 1992, news.google.com/newspapers?idJMFUAAAAIBAJsjidf5ADAAAAIBAJpg4499,3916322.Treen, Joe. â€Å"A Monster Caged at Last.† PEOPLE.com, Time Inc, 19 Oct. 1992, people.com/archive/a-monster-caged-at-last-vol-38-no-16/.

Why You Didnt Get the Job

Why You Didnt Get the Job If you’re on the job hunt, you want  to ensure you  don’t make mistakes that keep you  from finding work, especially after spending a lot of time on job search sites. Although most people know it is a bad idea to cancel an interview at the last moment or wear a running suit to an interview, smaller mistakes can also keep a job seeker from being considered. 1. Not Proofreading a ResumeResumes tell a recruiter a lot about a job applicant after just one glance. A resume that is messy and contains poor  grammar or typos will not  be taken seriously by a recruiter. You can fix problems with your resume by using an online grammar checker and rereading it carefully to look for mistakes. If you have a friend who is good with grammar and punctuation, ask him or her  to look it over for you. Whatever it takes, make your resume as perfect as you can.2. Not Focusing Your ResumeAre you are one of those job seekers  who wrote a resume a year ago and are recycling it to apply for jobs? The days of using a general resume are over. Because hiring managers are busy people, they want to interview the best candidates for the job and not waste time on applicants whose qualifications aren’t a good fit. Rewriting your resume to include your qualifications that fit in with the job description can get you that interview.3. Not Writing a Cover LetterHiring managers go to the cover letter first before looking at an applicant’s resume. Even when applying for a position by sending your resume via email, you really need to include a cover letter. Many hiring managers won’t consider an application without one. Remember to include the reason you want the job in your cover letter, and don’t make it a mini copy of your resume.4. Going Into an Interview ColdLet’s say you’ve been invited for a job interview, so you’re feeling pretty confident at this point. Overconfidence and lack of preparation when being interviewed ha s cost more than one individual a job offer. Job interviews normally consist of knowing about the company where you are applying, asking questions that are relevant, telling the recruiter why you are qualified and how you can be an asset in the job, and following up afterward.5. Casting Too Wide a NetOne mistake some job seekers make is not focusing on the job type and instead zeroing in on a specific company.  Think about opportunities, not one particular job, and you can find yourself employed faster. Maybe you have your heart set on a job with the Widget Company, but you would have to start at the bottom and work your way up because there are no openings for someone with your qualifications. Focus clearly on the position you want to fill, and expend your efforts in that direction.6. Not Minding the TimeTime matters when it comes to hiring managers. Showing up late for an interview reflects badly, as does showing up too early because it can make you appear anxious and make the i nterviewer feel pressured. Do leave early to get to your interview about 10 minutes before it is scheduled, but find a spot to relax if you arrive before that.7. Getting Too PersonalMaking a personal connection with a hiring manager can be a good idea, such as sharing an interest in a sports  team or favorite restaurants in your  city. However, going overboard and supplying too many details about your personal life takes up the hiring manager’s time and may not reflect well on you. Rambling on, whether in a resume or during an interview, can leave a bad impression. If you do relate personal information, keep it in context with the job.After spending time searching classified job ads and sending in a resume, common mistakes can often cost you  a job. Just as knowing how to be a successful job applicant and sail through an interview is valuable information, so is knowing how to conduct a practical job search. Instead of looking at countless job ads in different locations, TheJobSearch does the work for you by sending you email alerts when jobs fitting your qualifications become available. Fill out your job interests and qualifications and  sign up with TheJobNetwork- that’s all it takes!

A formal analysis of history of art-Africa Essay

A formal analysis of history of art-Africa - Essay Example there is a protrusion which can only be a nose and that is set close to two ovals that also contain indentations that could be interpreted as marks for the pupils of the eyes. It is difficult to be sure if the eyes make the nose more obvious or vice versa but the overall effect is clearly a human face. However, there is no discernable mouth which is perhaps the artistic license taken by the individual who created this object. Below the face, there are is an almost square hollow created which could represent the legs or the neck of the figure. Going beyond what is obvious, the colors of the object give it the sheen of aged wood or leather. The top part of the object which appears to be dark brown and cracked in places gives the impression of leather while the bottom most part has chipped away in places to reveal a softer shade of brown and that gives the impression of wood being used in the construction. The bottom part is something which does not appear to fit in the shape since it contains a hollow within it while the rest of the object is quite solid. In essence, it seems that the bottom of the object is moving against it. On the other hand, the shapes behind the face and the curved top fit together quite well since the graceful curves complement each other and accent the most prominent feature of the artwork i.e., the human face. Since the object can also be split up into three distinct regions, of which the first is the curved shape at the top, the middle being the face and the bottom region containing the square hollow, it is easy to say that the object is made to be stood, presented and viewed vertically. The overall shape of the object in terms of being oval or not is difficult to define. Without taking the square hollow into the picture, graceful curves and oval shapes would have dominated the object and it would have been easy to say that the object is circular. However, the violent presence of sharp angles that make the bottom most part of the object

Research Paper- The death penalty is a detterent to crime Essay

Research Paper- The death penalty is a detterent to crime - Essay Example "I say that the man of honor would choose death, and the knave would choose servitude" (Kant, 1996). In modern times this controversial debate has been taken up again and again due to the occurrence of one event or the other, this includes times whereby a murderer was not sentenced to death and later on, upon release from prison, killed again, or when a man who was sentenced to death was proven to be innocent later on. It sprang up once again when the Governor of New York George Elmer Pataki signed a law that reinstated the death penalty in the state of New York in 1995, and also later when the Court of Appeals struck it down in 2004. The latter also started a debate about ending the death penalty altogether throughout the U.S. Those who oppose the death penalty claim that not only is it inhumane and barbaric, but it also has no deterrence value whatsoever, as those who are bent on killing will do so irrespective. Further, it is also stated that it is also probable that the mentally disabled and/or the innocent also fall victim to the death penalty. These statements might hold some truth, however, in the grander scheme of things it is to be noted that though we find out about cases whereby the killer ignored the death penalty threat and still chose to kill, however, we do not find any statistics regarding those who might have killed had there been no capital punishment laws. It is next to impossible to find out just how many people have refrained from murder due to such laws. Moreover, there are people who are reckless enough to do anything despite there being laws prohibiting those acts, and to take them as an example for the whole society and then frame laws would be a grave mistake on the part of the authorities. It is almost always the majority of the people for whom the laws are set up and it is their psychology and their minds that have to

Should the Raelians be accepted or rejected as a true religion Essay

Should the Raelians be accepted or rejected as a true religion - Essay Example Thus it is something that we all humans can be said to have in common. However, there is a great number of varying religions today. Some religions believe in Jesus Christ, others believe in Allah, some believe in other gods and goddesses, and some believe in philosophy. As a social institution, religion is founded by a group of individuals who develop a set of common beliefs and morals as well as practices and reverence for the same things (Breaux, 2008). But what makes a religion a religion? Breaux (2008) identified five sociological characteristics of a religion. These characteristics are very important to the organization and prolongation of the religion. The first characteristic of religion is that it is composed of group of people (Breaux, 2008). In order for a religion to develop and continue, it must be shared by a group of individual that shares common belief, norms, and must be identified as one. The second characteristic of a religion is that there must be certain beliefs t hat make up the structure of the religion and are accepted and embraced by each member of the group (Breaux, 2008). The practices of the group are very important and considered the third important characteristic of a religion (Breaux, 2008). Every religion has patterns of practices that become norms and prescribed rites become rituals (Breaux, 2008).

What factors should determine the action to take if an incident arises Annotated Bibliography

What factors should determine the action to take if an incident arises in which an employee does not have the authority to make a decision, but delayed action could enhance the problem - Annotated Bibliography Example International Journal of Human Resource Management, 13(8), 1299-1310 West et al. (2002) explores the challenges faced in emergency procedures in a hospital setting due to the limits of authority levels. The writer puts the welfare of the patient, while making all the decisions that should be made regardless of the level of authority of the employee. He points out that, the organization policy should provide for such situation such that the employee available with the necessary expertise should make the necessary decisions for the safety of the patient regardless of their authority level. This brings the organization culture into focus. The employees should consider the organization culture concerning this matter. Bharosa, N., Lee, J., & Janssen, M. (2010). Challenges and obstacles in sharing and coordinating information during multi-agency disaster response: Propositions from field exercises. Information Systems Frontiers, 12(1), 49-65 The writers explore the place of ethics in emergency situations in a business organization. Bharosa et al. (2010) argues that ethical standards should be the pinnacle of every decision an employee needs to make during an emergency situation. For instance, in a case where there is a fire break out and an employee has to choose between the safety of a person and the safety of the company assets, the safety of the person comes first. Hence, the employee has to consider ethics before making any decision. According to Boin et al. (2010), the leadership style adopted by an organization affects the decision-making process in the organization. The writers argue that in an autocratic style of leadership, the management makes all the major decisions, and the employees are expected to consult the senior management in case of any emergency. For the case of democratic style of leadership, the management entrusts the decision-making process to the employee in their specific field of operation. Hence, the employee should

Research and statistics Essay Example | Topics and Well Written Essays - 1500 words

Research and statistics - Essay Example This study would require a random probabilistic sample of patients. Those eligible for participation would be receiving treatment for only one form of cancer, such as breast cancer. The less homogeneity of the IV (i.e. cancer) would help control for a normal population, as well as allow for wider generalisation of the results. The first two items are on Likert scales to provide an indication of the strength of the response. The third item is categorical, and although the level of measurement is low, the data will provide control variables when items 1 and 2 are correlated. Finally, the open question will show patients that their opinions and experiences are valued, and allow them to write in an un-restricted manner. The investigator will have two RAs analyse the texts to determine key themes, and their conclusions will be analysed using inter-rater reliability. The investigator will then draw conclusion from the final themes selected. A random probabilistic sample would be used to recruit the 80 students from a given university. All undergraduates in medicine degrees would be eligible to take part, across genders, ethnicities and ages. The sample will also be stratified by activity habits, with those who regularly take part in 30 minutes or more of structured exercise a day in one group, and those who don't in another. However, to be recruited each student must meet the selection criteria: they do not experience a heart condition; they are not asthmatic; and they are physically able to navigate eight flights of stairs without assistance. Materials A heart rate arm-cuff, which will be calibrated after each participant had had his or her pulse rate recorded. An isolated stairwell

What factors should determine the action to take if an incident arises Annotated Bibliography

What factors should determine the action to take if an incident arises in which an employee does not have the authority to make a decision, but delayed action could enhance the problem - Annotated Bibliography Example International Journal of Human Resource Management, 13(8), 1299-1310 West et al. (2002) explores the challenges faced in emergency procedures in a hospital setting due to the limits of authority levels. The writer puts the welfare of the patient, while making all the decisions that should be made regardless of the level of authority of the employee. He points out that, the organization policy should provide for such situation such that the employee available with the necessary expertise should make the necessary decisions for the safety of the patient regardless of their authority level. This brings the organization culture into focus. The employees should consider the organization culture concerning this matter. Bharosa, N., Lee, J., & Janssen, M. (2010). Challenges and obstacles in sharing and coordinating information during multi-agency disaster response: Propositions from field exercises. Information Systems Frontiers, 12(1), 49-65 The writers explore the place of ethics in emergency situations in a business organization. Bharosa et al. (2010) argues that ethical standards should be the pinnacle of every decision an employee needs to make during an emergency situation. For instance, in a case where there is a fire break out and an employee has to choose between the safety of a person and the safety of the company assets, the safety of the person comes first. Hence, the employee has to consider ethics before making any decision. According to Boin et al. (2010), the leadership style adopted by an organization affects the decision-making process in the organization. The writers argue that in an autocratic style of leadership, the management makes all the major decisions, and the employees are expected to consult the senior management in case of any emergency. For the case of democratic style of leadership, the management entrusts the decision-making process to the employee in their specific field of operation. Hence, the employee should

World Views on theism Essay Example | Topics and Well Written Essays - 1500 words

World Views on theism - Essay Example Just as Hackett recounts, the absence of the divine Being immediately creates the limitations of cultural relativism. This is because, the notion that a divine Being exists and created the universe and the fullness thereof immediately gives room for moral absolutes or the universal law. Since a personal example suffices, living in America made me note that as globalization continues to render the US and the entire world a cultural melting pot because of multiculturalism, the danger of cultural relativism has certainly become inescapable. This danger has mainly manifested itself in a clash between legislative pieces and cultural values. For instance, because of the constant but radical shifting away from theism, the US government with all its constitutional maturity still remains ambivalent and unsure about the publication of literature such as Phillip R. Greaves II’s The Pedophile’s Guide to Love and Pleasure, despite the risks it poses to children. Only theism can here by strike this delicate balance between freedom of speech and conscience and that of children’s safety.... The crux of the mater herein is that when stimuli are introduced, there must be a response, as a corresponding action. Personally, I readily identify with behaviorism because I have come to note that results or consequences shape individual or collective action. Action in turn develops into behavior. Particularly, I have come to note that most of my colleagues did not take their assignments seriously until lecturers set deadlines. Reflecting on my past life also reinforce my belief in behaviorism, since we worked hard in high school, mainly upon knowing that entry into college or university learning would be based only on merit. Learning Styles Personally, kinesthetic approaches to learning have proven the best and most fruitful. This is because, this approach proves to be the most practical since it involves learning by performing, and therefore incorporates hands-on approaches such as movements, observing and other physical activities. Alongside note-taking and ensuring physical co mfort, joining study groups, using appropriate technology such as visual aids and reviewing information have catalyzed learning. The foregoing has especially been the case during encounters with cognitive sciences such as linguistics. Particularly, it has been virtually impossible to master phonetics, the International Phonetic Alphabet (IPA chart), the phonological processes and supra-segmental features thereof, without looking at the mirror to watch the movement of articulators, or feeling the movements of my articulators, or both. In courses pertaining to political science, history and sociology, I have found it most benefiting to my memory when I place the world map before me, as a reference material. Likewise, as one given over to kinesthetic approach, I have found

Goals in life Essay Example for Free

Goals in life Essay It is the goal of every individual to adequately achieve his/her goals in life. It is what motivates them to strive and seek for something worthwhile. Each one uses this as a model for getting motivation and fulfillment in the things that they do. Amidst the setbacks that are in place, it is in here that they learn to appreciate what is important in life; hard work and determination. Moreover, our ability to transcend to other people and influence change can truly bring about capabilities to be adaptive and vibrant. Give this notion, I wish to present my intention to apply for a degree in Communication. Dialogue and exchange remain to be one of the instruments that shape man’s interaction among other people. It serves as an important determinant in molding and creating individuals who are both capable to adapt and conquer the challenges of professional practice. Given the complexities of today’s workplace, many students need to be formally trained to have the sufficient and necessary skills to cope in these changing times. By doing this, I can be competent and vigorous in the things I do. To supplement this, one must have the essential experience and leadership skills so that this relative facet be honed and cultivated. For my part, I believe that I have these necessary ideals to adequately address these challenges both in the educational environment and in the workplace. It is in here that I wish to point out my qualifications and traits that I believe can be vital towards my application in UC. At an early age, I was exposed into various endeavors that opened up my abilities and potential as a leader. Being immersed in these activities other than my study widened my horizons and opened new boundaries for me to explore. From my experience in Hong Kong to my community work in Santa Monica College, all these paved the way for such realization. At the same time, I was able to cultivate the service trait which I believe is an essential component of a good and adequate leader. Looking at my experiences, I had mentioned that I was not merely involved in academic undertaking. I too tried to develop my interpersonal skills by advocating numerous civic and extracurricular activities including sports. Back then, I was in the badminton school team since I was in grade 7(grade 7 to grade 11) I represent my school to entered many badminton competitions and came out with a good results. Moreover, I am proud to have been part of the â€Å"Duke of Edinburg Awards† (The DofE) and finished the Silver level. The DofE is a programme of activities that can be undertaken by anyone aged from 14 to 25, regardless of personal ability. In the end, all these endeavors contributed to what I am right now; competitive and vibrant. With your help, I can actively sustain this energy and create opportunities for me to create and respond actively to the needs of others. Prompt 2 I believe that determination and patience remains to be the defining factor in the way we do and handle things. It is in this light that we gain experience and insights that contribute to the way we do our tasks and responsibilities. Give the different struggles that we may encounter in these situations; we must continue to stand up and use these events as a way to facilitate a renewed effort to widen our horizons and learn from the process. It is with this adage that I come to combat every challenge that may come along the way. Coming from the United States as an immigrant, I too experienced difficulties in adjusting to the norms and culture. I had to cope up with the language barrier and effectively communicating with other people. However, this did not stop me from achieving what I wanted to be. Rather than giving up in the process, I developed my personal commitment to major in communication to help me bridge this gap and let other immigrants feel the same way. Though this task is never an easy one, I feel that my background and the way I was brought up by my father can give me the strength to tackle any challenge that may come along the way. Looking back, I am proud to say that my family raised me pretty well and gave the right norms and values to handle the pressures in the outside world. They gave me the opportunity to showcase my talent and skills in different ways. Each one did not hamper my growth but gave me the inspiration to focus on what I want. In addition, they imparted in me the lessons of patience and perseverance in everything. Now, I began to understand and appreciate what they gave me. As I brought these adages to practice, I became involved in numerous activities outside the academic realm. It has always been my belief that to achieve an element of satisfaction and fulfillment, one must go out of his/her comfort zone and serve other people. With this, I began to associate with individuals in different levels may it be in sports (badminton) or civic activities such as my participation in Duke of Edinburg Awards. Not only did these programs enhance my capabilities and skills as an individual, it also gave meaning in my life and purpose in everything that I do. My involvement as a vice president of my house was also a unique experience on my part. It proved vital for me to enhance my leadership and communication skills among other people. I became part of charity events and reaching out for disabled people. It motivated me because I am now seeing what I wanted to become and actively working harmoniously with other individuals. I learned useful skills which allow me to meet people and communicate with them. In all of these, I feel that the past five years of my life were a determining factor of what I wanted to be.

Health Indicators for Diverse Groups in New Zealand

Health Indicators for Diverse Groups in New Zealand Introduction Public health is the science and art of promoting and protecting the life and well being of the population as a whole, by preventing the ill health and prolonging the life through the organized efforts of the state and the society. This assessment aims to discuss and present the health status indicators for diverse groups in the National and International perspectives. It also includes the causative factors in health. Current Health Status indicators for Three Diverse Groups from National and international perspectives. New Zealand New Zealand is located in the South Pacific. It is a multi-cultural country and a very supportive on health of the society and its program. There are several diverse groups that living in New Zealand namely: the Maori, The Pacific people, the Pakeha or Europians and the Asian migrants. a. The Maori Maoris are the most important ethnic groups in New Zealand. They are the original settlers of the country. One indicator that compromises the health of the Maori is smoking. Smoking was identified as the most prevalent health status indicator and it is significantly observed in areas inhabited by the Maori. Broughton (1996) stated that traditionally the Maori society was tupeka kore (tobacco free). Maoris’ first encounter with tobacco was through the British, it was used as a tool of colonization by gifting or trading it in return for land and other resources. Currently, 32.7 per one hundred of Maori identified as being regular smoker, more than twice the smoking rates of European and Asian ethnic groups. Among Maori males the regular smoking rate is 30.5 percent and among females it is 34.7 percent. For Maori women of childbearing age (20-44 years), 40.5 percent smoke regularly. (Statistics New Zealand, 2014) Moreover, the Maori youth aged 15 – 19 years has higher smoking rate than non-Maori. In this age group, 38.8 percent (CI 29.3–48.3%) of Maori were current smokers compared with 13.7 percent (CI 10.4–17.1%) of non-Maori. There were some findings that there were notable difference in the average of the Maori and non-Maori’s initial taste of cigarette. On average Maori youth, their first cigarette was as early as 11.5 years compared to non-Maori youth at 12.7 years. As a result, tobacco smoking is the primary cause of the preventable death for Maori in New Zealand. Approximately, three times as many Maori died from Lung cancer and other smoking related diseases as Non-Maori each year. Maoris’ current smokers are more likely to prefer on smoking a roll-your-own-cigarette than non- Maoris smokers. The frequency of roll-your-own-cigarette was 70.3 percent for Maori and 57.4 percent compared to non-Maori. The most common reason of Maori and non-Maori for using the roll-your–own-cigarette was that, it has less expense than the manufactured cigarettes. The other reason for Maori and non-Maori they gave was, it last longer and taste better. Another health indicator among Maori is the Life Expectancy. The life expectancy of Maori men is 73 years while the Maori women is 77.1 compared to the non-Maori men which is 80.3 years and 83.9 years for the non-Maori women. The life expectancy at birth has narrowed the gap to 7.1 years between Maori and non-Maori people. In comparison with 8.2 years in 2005-07, 8.5 years in 2000-02, and 9.1 years in 1995-97 based on death rates of New Zealand in 2012-2014 (Statistics New Zealand, 2014). The differences in the life expectancy rate of Maori people compared to non-Maori are due to the number of factors including rates of smoking and socioeconomic status. b. The Pacific people The Pacific community in New Zealand are consist of different ethnic groups like the Samoans who are the largest group with 50% of the population, the Cook Islanders, 20%, the Tongan, 18%, the Niuaen, 8% and the Fijans who have the smallest group of 4%. (Ministry of Public Island Affairs, 2013) Obesity is one of the biggest issue in health for the Pacific Islanders. Among the New Zealand diverse groups, the Pacific adults had the highest rate of obesity with 67 percent followed by 46 percent Maori adults. Contrasting to, only one in seven Asian adult is obese, with a rate of 14 percent. On the other hand, Pacific children aged 2-14 are 55 percent obese or overweight, compared to 29 percent of the total child population in New Zealand. Based on body mass index, it was found out that almost one out of three adults from age 15 years and above were obese with a rate of 31 percent while about 34 percent were overweight. In ages 2-14 years, one in nine children were obese or 11 percent. Furthermore, high rate of overweight children of the Pacific people were also found, which was 22 %. c. The Asian group The Asian adults are generally in good health. They have the positive focus on health and well-being. In fact, Asian adults have comparatively low rates of smoking, hazardous drinking, asthma, arthritis, chronic pain, diagnosed mood or anxiety disorders (Asian Health, 2006). However, Asian adults are about 1.8 times as likely to have been diagnosed of type 2 diabetes as non-Asians. Self noted diabetes rates are common among Indian people, more than three times than the normal average. Asian adults generally report lower use of primary health center because of the language and cultural barriers that affect the access to health services (source). It was noted that after migration, Asian people may have increased risk of diabetes and cardiovascular diseases due to the lifestyle changes, physical activity and change in diet. United States of America United States of America is among the world’s good provider on health for its people. The total population of America as of 2013 is 320,051,000, with a gross national income per capita of 53,960. The allocations for health per capita is 8,895 international dollar in 2012 and the total expenditures for health as percentage of GDP as of 2012 is 17.9. (WHO, 2015) United States of America is a multicultural country and they have several diverse groups namely: the Whites Americans, the African Americans, the Asian Americans, the Native Americans/ American Indians and Alaska Natives, the Native Hawaiians and other Pacific Islanders and Hispanic and Latino Americans. a. American Indians and Alaska Natives Tobacco remains the largest preventable cause of disease and death in the United States. Every year 480,000 of Americans are killed through cigarette smoking, and 41,000 of these deaths were due to the second hand smoking. (U.S. Department of Health and Human Services, 2014). Cigarette Smoking is the most prevalent case for the American Indians and Alaska Natives in the United States of America with significantly the highest percentage rate among other racial groups, of 26.1 percent compared to 19.4 percent of the White Americans, the African Americans with 18.3 and the Hispanics has 12.1 percentage respectively. The Asian American has the lowest percentage of smoking with 9.6 percent. Men in the United States are the most frequent smokers with 20.5 percent compared to women who has 15.3 percent. Among the adults in America, ages 25 to 44 years are the most habitual smokers with a 20.1 percent, followed by the ages 45 to 64 years with 19.9 percent and 18.7 percent for ages 18 to 24. The least frequent smokers are at the age of 65 years and older with 8.8 percent. (Centers for Disease Control and Prevention, 2015). b. The African American Obesity is based on the body mass index(BMI) of a person of 30 or higher. The body mass index is measured of an adult’s weight in relation to his or her height, calculated by the adults weight in kilograms divided by the square root of his or her height in meters.(U.S. Center for Disease Control and Prevention,2014). In the United States more than one-third or 34.9% or 76.8 million of adults are obese. The African American have the highest rates of obesity with 47.8 percent, followed by the Hispanic with the rate of 42.5 percent, the White comes third with a percentage of 32.6 percent, and for the American Asian has the lowest rate of obesity with a rate of 10.8 percent. (Journal Of American Medicine, 2014) Obesity are more prevalent among middle age group from 40 tp 59 year old with a rate of 39.5% compared to the younger adults, the 20-39 years age group with a percentage rate of 30.3%, and the adults of over 60 years and above has a percentage rate of 35.4 percent. (Journal of American Medicine, 2014) Another indicator among African American is Diabetes. Diabetes is the sixth leading cause of death in the United States of America, killing 71.5 thousand people in 2012. (WHO, 2012) Diabetes is a chronic disease characterized by hyperglycemia or high glucose levels in the blood. In a healthy person the blood sugar level are kept in an acceptable range by insulin. Insulin is a hormone, that is produced in the pancreas, that will help the body absorb excess sugar from the blood stream. Among diabetic people, blood sugar levels are not adequately controlled by insulin. (Agency for Healthcare Research and Quality, 2010). Diabetes is most prevalent among African American adults, from ages 18 and over, with a percentage rate of 13.2 percent compared to the Hispanics with 12.2 percent, while, 7.3 percent for both White Americans and Native Hawaiians.(CDC, 2014) In 2012, 44.2 per 1000 population of African American adults were hospitalized for lower extrimity amputation in contrast with 12.5 per 1000 population of the White and 25.4 of the Hispanics. (National Healthcare Quality and Disparities, 2014) c. White Americans The Center for Disease Control and Prevention(CDC)2014, gathered the information about the mortality in the U.S., including the death by suicide. In 2013, there were 41,149 suicide cases reported. This makes the suicide, as the tenth primary cause of death in America. The CDC calculates the suicide rate each year by the number of the accounted suicide deaths that occur for every 100,000 people in the population. White americans got the highest rate of suicide death with 14. 2%, followed by the American Indians and Alaska natives with a rate of 11.7%. Much lower and nearly the same rates are common among Asians and Pacific Islanders with 5.8%, Hispanic with 5.7%, and African American with 5.4% respectively.(Centers for Disease Control and Prevention, 2014) In 2013, Men were most likely to commit suicide compared to women with a significant rate of 20.2, and women had a rate of 5.5, that is four times higher in men. It was noted in in 2013 that 77.9% of males died in suicide in comparison to much lower rate in female for only 22.1%. Among the age group, 45 to 64 years had the highest suicide rate of 19.1%, followed by 85 years and older with 18.6%. The younger groups aged 15 to 24 years had lower suicide rate of 10.9%.(CDC,2014). Causative Factors a. National Causative Factors The influence of the family members or growing up in the house or environment where people regularly smoke has a great impact for the prevalence of smoking among Maori people. The total lack of discouragement since some or all of the family members are smoking. In general, the peer pressure for the teen agers that caused them to start smoking at an early age and the feeling of relief from stress and fatigue. Lastly, the use of the roll-your–own-cigarette which has cheaper cost. (The Buzzle, 2015) The factors that influence the obesity of the Pacific people are, there lifestyle, habits and food consumption. For age fifteen years and above, less than half or about 40.9% of the Pacific males and Pacific females (48.9%) met the recommended vegetable intake that was notably lower than non-Pacific group. In addition, Pacific males and females consumed more servings of soft drinks or energy drinks per week. In particular, Pacific female, were three times as likely to eat fast food and takeaways in comparison to non-Pacific people. Children aged 2-14 years were less likely to have eaten breakfast at home compared to non-Pacific. (The Pacific Peoples Health, 2014) One causative factor of Diabetes is obesity. Atleast 80% of Type 2 diabetes are overweight. Due to today’s sedentary and westernised lifestyle, people will become overweight and eventually become obese. Obesity causes insulin resistance, meaning that the fats and muscle cells of obese people do not seem to react to the insulin, so there is an uncontrollable blood glucose level in the body, thus, leading to Type 2 diabetes. (Diabetes Info NZ, 2014) b. International Causative Factors The factor that triggers the prevalence of smoking among American Indians and Alaska Natives is that, it is included in a sacred tobacco ceremonial rights, religious practices and as medicinal roles for native culture. In addition, tobacco sold in tribal lands are exempted from state and national taxes, thus, it is cheaper and affordable. (U.S. Department of Health and Human Services, 2015) The causative factor of obesity of the African American is the limited access to safe places for outdoor physical activities. In order to carry out a a good and a balance healthy living, one must participate in a sufficient physical activity. In addition, lower incomes and poverty contributes to the increasing obesity, since less nutritious foods or calorie-loaded foods are often less expensive and affordable than healtier foods. (Racial and Ethnic Disparities in Obesity, 2014) The risk factor of diabetes which is prevalent among African Americans are due to lifestyle choices. The lesser chance of regular physical activity and consuming high-calorie foods in larger amount than necesarry will have the high risk of devloping type 2 diabetes. Another factor is heriditary, if someone in close family has diabetes, other members might also develop diabetes.(Endocrineweb, 2014). Based from the causative factors of the different health problems encountered from the national and international aspects, it is observed that they have almost the same common factors that triggers the prevalence of diseases. Lower incomes and living in more deprived areas are more prone to such diseases. Regular physical activities and proper nutrition is the key to have a healthy life. 3. Discussion Smoking is one of the major problem that the government of New Zealand is facing especially with the Maori group who is the leading cigarette or toabcco smoker than other ethnic groups. It is further noted, that there is a strong relationship between smoking and neighborhood deprivation. It means that there are more people who are engaged in smoking in most deprived areas than the least deprived areas. The government should continue to dessiminate information and awareness for the effects of smoking for the active and passive smokers most especially to the deprived areas where smoking is rampant. Conduct counselling for the addictive smoker and the family. Create programs or provide facilities that promotes physical activities to different groups. There should be a thorough emphasis and education for the tremendous effect of smoking like: smoking can harm every organ and systems in the body, cause 80% of lung cancer, and respiratory condition like emphysema and chronic bronchitis. Smoking is also a major cause of heart disease, stroke and other cancers. In addition, smoking around children increases the risk of lung infection like croup, bronchitis and peumonia. There are a lot of health problems that the United States of America is facing, one of them is obesity and it is quite alarming that more than one-third of the population in America are obese. Among the diverse groups, Afrian Americans has the highest percentage of obesity. One factor of obesity for Black Americans is that they have limited access to safe areas for outdoor activities. To carry out a balance and healthy living one must indulge in a regular physical activitivities. It is also observed that lower income and poverty contributes to the increasing obesity since they will opt to consume the cheaper, less nutritious and high calorie foods. Being obese increases the persons risk to developing heart diseases (cardiovascular heart disease, stroke), type 2 diabetes and and other forms of cancer. In order to prevent obesity and the risk of developing long term diseases the government should continue to support programs that involves physical activities. Provide facilities for indoor and outdoor sports and a safe playground for children. The government should also provide a team that will monitor the intake of nutritious foods especially in the deprived areas where obesity is common. A quarterly checks of the blood for blood sugar, lipid profile and blood pressure for the obese persons.

Murder Rationale in Dostoevskys Crime and Punishment Essay -- Crime P

Murder Rationale in Dostoevsky's Crime and Punishment Feodor Dostoevsky's Crime and Punishment is a murder mystery unlike most murder mysteries. In this novel the reader knows "who done it"; the mystery lies in why the murder is committed. Throughout the story, Raskolnikov gives three main reasons why he kills Alena Ivanovna. Although these reasons seem unrelated on a superficial level, there is truth in all of them. What's more, each one builds on its predecessor. Raskolnikov's first two reasons are scrutinized by Sonya one at a time as his solitary motive for murder. These reasons are then disproved on their own, leaving one ultimate motive that essentially encompasses the other two. As readers, we sometimes tend to want a direct explanation for events that have occurred. Dostoevsky gives us explanations, but they are not direct and can be confusing if we are looking for an obvious cause and effect relationship. Crime and Punishment imitates life in that the happenings do not always fit in nice neat categories. Perhaps this is one of the elements that make it such an intriguing and acclaimed novel. Raskolnikov's first reason for murdering the pawn broker is to help himself. He claims he wanted the money. He states in his confession to Sonya, "It was to rob her" (348). It is obvious that he needed money for school. Also, if he had the money to put himself through school, his mother would not have to scrimp and borrow from others to help her son. Since the death of his father, Raskolnikov's mother and sister are greatly dependent upon him to make something of himself. His mother says in a letter to him, "You are all we have, Dunya and I, you are everything to us, our only hope and trust" (25). In this same letter, his mo... ... commoners. His last reason was accepted as his ultimate motive; "Sonya understood that this gloomy creed had become his faith and his law" (353). Raskolnikov himself does not really know why he is committing murder when the murder is taking place. It is a discovery of self and of a theory that was not yet developed. He uses excuses for his reasoning in the beginning, saying that he needs the money, and, later, that he is performing a service for the greater good. These excuses are necessary and fundamental steps of Raskolnikov's journey into self-discovery. It is human nature to rationalize, which is what he is doing. Ironically, this very need for rationalization and excuse is what fails him in his quest for proof of his superiority. Work Cited Dostoevsky, Feodor. Crime and Punishment. Trans. Jessie Coulson. Ed. Goerge Gibian. New York: Norton, 1989.

Fyffes Case Study

IntroductionFyffes are an Irish company founded in 1888 that specialise in fruit production. The company is said to be â€Å"world famous† according to the Fyffes website, one reason being that their bananas were the first branded fruit in the world (Fyffes, 2013). Fyffes are the oldest fruit brand in the world and are headquartered in Dublin. The company began in London, soon to become the most popular banana brand in the world, the organisation was born into the marketplace devoid of competition.Their â€Å"blue label bananas† allowed them to become unique and furthermore dominators of the fruit market. Today, their main product is the banana, although they also produce other fruits including the Fyffes Gold Pineapples and Fyffes melons. Fyffes currently market their produce in Europe and the United States and are involved in the production, procurement, shipping, ripening, distribution and marketing of bananas, pineapples and melons.SWOT Analysis of Fyffes.StrengthsF yffes have several strengths such as a large brand portfolio that is very well recognized. Furthermore they have a strong brand recognition among both customers and institutions, that allows them to penetrate new markets and also hold a large share in existing markets. They operate a vertically integrated supply chain that allow economies of scale in fruit in both sourcing and distribution. (Fyffes,2013) There strong market position allows them with a lot bargaining power in the market. They have a large number of supply chain activities that include ; Production, procurement, shipping, ripening and the distribution and marketing of bananas but also melons and pineapples.WeaknessesFyffes lack in the scale of operations when compared to their competitors ; Chiquita Brands, Dole foods and Fresh Del Monte produce. They are somewhat dependent on european market, but this has greatly improved since 2008 when  there 51% of their revenue came from the eurozone. There competitors have sig nificantly bigger distribution and marketing channels along with greater financial resources. This can be seen in 2013 revenues were Fyffes is listed fourth behind Dole food, Fresh Del Monte, Chiquita and Total Produce. (Fyffes,2013)OpportunitiesA company acquisition may help enhance pineapple production. This would increase production and supply. Fyffes have identified their weakness of lack of scale and made progress by establishing a network(s) across Germany. This includes both distribution and ripening centres. Fyffes have been paying a tariff on bananas imported in to the european union since 2006 due to the European Union banana import regulation. This has given competitors importing from other regions the upper hand. However the EU have agreed to reduce this tariff on latin american bananas in stages, when this fully implemented this could reduce Fyffes’ operating costs significantly. (ibid)ThreatsFyffes have strong competition across all their product lines, competit ion include global companies as listed previously but also agricultural cooperatives and foreign government sponsored producers. Further to this competitor companies have larger financial resources allowing them more purchasing power along with more capital to expand and improve. (ibid)Target CountryAs the huge demand for bananas and tropical fruits in Europe constantly increases Fyffes have found themselves sourcing throughout The Tropics,Caribbean and countries in Central America for example Costa Rica and Columbia. With the European Union being the largest consumer importer for bananas, it is Fyffes target market. In Britain alone over 5 billion bananas are consumed each year, hence why they are the 4th largest importer bananas in the world and one of Fyffes major target countries. They have a strong competitive advantage as the British market is one they know very well and can use this against other companies such as Chiquita who are a  Latin American company.Another target co untry for Fyffes is Germany being the 2nd largest importer of bananas in the world.Fyffes can easily trade with Germany as it is within the European Union.Although the United States are the number one largest importers for bananas it is unlikely that they would be able to compete with the firms from South America. Companies such as Del Monte,Dole Food Company and Bonita are the largest banana firms in the US and dominate the market.As bananas are only produced in countries with a very specific climate such as The Carribean or The Tropics they’re target countries are the places where the fruit cannot be readily grown and must be imported.â€Å"Bananas and pineapples are grown in countries of the tropics – Africa, Latin America, Caribbean, Pacific etc. Many countries produce bananas as a staple food and only around 20% of all bananas that are produced are actually exported.Most bananas and pineapples sold on the British market are exported from Latin America, and increa singly West Africa, as companies relocate in search of ever ‘cheaper' fruit, pursuing a ‘Race to the Bottom' in terms of social and environmental standards.† (www.Bananalink.org.uk 2013)Products Selected to Go InternationalHeadquartered in Dublin, Fyffes has expanded greatly and is now operating in several different regions including the United Kingdom, mainland Europe, U.S.A. along with Central and South America. With Fyffes being one of the largest fruit companies in the world, their internationally distributed products include bananas, melons, pineapples and the newly added product that is plantains.Fyffes are renowned on a world stage for being the most notable distributor and seller of bananas. Operating in a vast amount of countries in the Caribbean and South America, as of 2012 Fyffes was the â€Å"largest importer of Fairtrade bananas into the European Union† (Fyffes, 2012). These bananas are sourced from countries such Ecuador, Costa Rica, Brazil, P eru and the Ivory Coast. After the bananas have been harvested and washed they are palletised for shipping in temperature controlled holds.Fyffes have marketed their bananas from the standpoint that they are nutritionally beneficial to all. They preach the biological benefits of their products whether it is through their website, general advertising or through they’re labelling etc. They boast the fact that â€Å"bananas are known as the energy fruit because they provide a quick-but-sustained energy boost in a natural, nutritious and easily digestible form† as well as the rather low caloric count of just 95 kcal per banana. Much of the same marketing is used for their pineapples. Fyffes’ ‘Gold Pineapples’ are described as â€Å"Supersweet† (Fyffes.com, 2013) and is sourced mainly from Ecuador, Panama and Costa Rica. These are packaged and distributed around the world.The pineapples are shipped in condition controlled vessels to ensure an appr opriate balance of sugar and acidity is maintained. Once again Fyffes market their product based on the nutritional benefits. They declare that their â€Å"Supersweet† pineapples contain â€Å"three times more vitamin C than traditional pineapples† along with their low fat content and the presence of digestive enzymes (Fyffes.com, 2013). Fyffes third main product is their variety of melons. Fyffes’ selection includes a range of both summer and winter melons. The summer melons include galia, watermelons and cantaloupe.The winter melons include watermelons, honeydew and cantaloupe. They are high in vitamins A and C and contain digestive fibre. The countries in which they are in grown in include Guatemala, Honduras and Costa Rica. As previously mentioned, Fyffes introduced what are known as ‘fruit snacks’ in the form of plantains chips. The plantain is a variation of the banana and is being marketed as a variation to potato chipsEntry Modes UtilisedFyf fes have been exporting to the UK for the last 120 years from its base in Ireland. The first step Fyffes took after exporting to the UK was to export to EU member states. This was a low risk natural progression for Fyffes as the EU operate a free trading policy within member states and many of the original member states have a similar demographic as that of Ireland and the UK.These markets had similar demand as their climates were not susceptible to growing bananas and this proved to be a venture that increased the recognition of the blue label brand and maximised the use of current  resources as well therefore proving highly profitable. In 1995 to expand on its European distribution channels Fyffes entered into a venture with the Windward Island Banana Development and Exporting Company (WIBDECO), and bought out Geest Bananas which were a major competitor in the British market (Bananalink, 2013). In 2005 the company entered into a strategic alliance with the Turbana Corporation in order to expand its market reach and develop its US market share.As Fyffes grows and increases its market share larger economies of scale are allowed for. Fyffes buy most of their fruit from farms in Belize, Panama and Costa Rica, it does however own about 6,000 acres of land in Costa Rica as well as smaller farms in Panama and Belize (Carswell, 2013).The company is hoping that by 2014 they will grow 60 per cent of the pineapples they sell. A recent development in the containers used to keep the fruit fresh while shipping means that the fruit could be kept fresh for 35 days of shipping, far longer than the current 23. Fyffes are hoping this will allow them to export their fruit from their Central American headquarters in Costa Rica to growing markets in Russia and the Middle East.Resource Commitmentâ€Å"Resource commitment refers to the level of dedicated assets – physical or human – that cannot be transferred from one country to another without loss of economic val ue†. An example of this may be that a firm adapt its product and resources to suit the needs of the host importing company (Petersen, 1999). This essentially may result in increased revenue in that specific area but may not help revenue figures as a whole for the firm. Fyffes has continuously shown resource commitment to several different foreign markets.Due to the very nature of the fruit business Fyffes was technically always an import-export business. As an Irish company selling tropical fruit there was always a need for shipping the fruit from the likes of Costa Rica and Panama. Therefore these resources were already owned by the company. In order to grow their exports Fyffes had to expand on these resources. Fyffes were the first company to properly transport their fruit on their ships. They changed from just transporting the fruit in bunches to using proper containers on board, this was key to shipping the fruit further afield.Alasdair MaCleod, head of Fyffes in their Ce ntral American base said that  only once in his 20 years in the business had he lost an entire shipload of fruit as a result of a ripe box of bananas prematurely ripening others on board the ship. As mentioned previously Fyffes hope to further improve their shipping containers and therefore advance into more new markets. This is a resource commitment that is sure to pay off . (Carswell, 2013)Environmental Factors Impacting on InternationalizationThere are four main environmental factors that can impact the internationalization of a company. These are the competitive, legal, political and economic environments. It is imperative that a company must overcome these obstacles in the marketplace in order to establish internationalization of their firm. For fyffes, their competitive environment struck them first in the late 1920s.Their first competitor, Jamaica Bananas Producers Ltd, began to sell their fruit in large amounts to the British market. Fyffes counteracted by branding their f ruit to enable recognition of their bananas. The blue Fyffes label then became iconic, it was their major selling point. Henry Stockery CEO of Fyffes in 1929 said that,  Ã¢â‚¬Å"today people are asking for the ‘Blue Label’ bananas†.The popularity of their ‘blue labeled bananas’ allowed them to dominate the banana market and to wipe out all of their competitors.With regards to the legal, political and economic aspect, according to Fyffes website, it states that,   Ã¢â‚¬Å"fyffes is aware of the social and environmental issues associated with the products that it sources and sells†. (Fyffes, 2013).They follow a strict code of practices in order to produce their product at the highest quality and approved ethical standards. Furthermore, Fyffes is said to be â€Å"pro-active† with matters such as environmental impact and fair labour prices by heavily participating in industry forums on social, ethical, health and safety and environmental is sues.Success (or otherwise) ExperiencedBeing one of the worlds most prominent fruit distributors, Fyffes has enjoyed an overwhelming amount of success since its founding all those years ago in 1888. Not only are they still in existence, but they have still maintained their image as one of the fruit industry’s big guns. A huge contributing factor to their success was tapping into the retail supermarket area and producing at a large scale.â€Å"Our business has evolved to meet the needs of the big retailers and today, 90% of our produce is destined for supermarket.† (Barrett, 2013)Fyffes is Europe’s biggest banana importer with estimated sales of about â‚ ¬1 billion annually, exporting up to 40 million boxes of bananas (roughly 4.5 billion bananas) and 8.5 million boxes of pineapples from farms in Costa Rica, Belize and Panama every year. Ireland accounts for 10 per cent of the company’s exports. They became the first company in their area to place a bra nd on their fruit in 1929. The company’s approach to business in todays market is structured by the same commitment to quality and confidence in the integrity of it’s fruit that prompted the introduction of the pioneering brand label idea.As a company, Fyffes have pledged to carrying out the utmost of fair trade as well as environmentally sustainable production. Innovation is a highly influential factor in relation to Fyffes’ approach carrying out business. â€Å"Fyffes taps container technology to broaden market reach† (Carswell, 2013) This is a recent example of innovation where Fyffes propose the use of a new container system which can preserve fruit for as long as 35 days. This would allow the company to export more produce into Europe, better quality food into Russia and more fruit into the Middle East. Growth in business is something that Fyffes concentrate on every year and they are currently succeeding to do so according to a recent article on the dublin headquartered company.â€Å"The Dublin-headquartered international banana exporter yesterday posted pre-tax profits of â‚ ¬22.2m for the first six months of 2013, a 1.1% increase on the same period last year.† (Percival, 2013) However in 2007, Fyffes suffered an 11% fall in first- half profits because of losses at its melon joint venture in Brazil. This is one of very few examples of occasions of misfired venture for the company, where they suffered a â‚ ¬2.8m loss from their share of a Brazil-based melon producer Nolem. This was an event which was uncharacteristic of the company and it wasn’t ignored, judging by a  statement released at the time. â€Å"Significant internal resources have gone into addressing Nolem’s business in order to deliver an improved result in the forthcoming season† (Guider, 2007).ConclusionFyffes are an excellent example of a public quoted Irish company who have experienced success in international markets. Their innovative use of the blue label way back in 1929 made them the first fruit brand in the market. This was a huge development from Fyffes and has set them up to be the instantly recognisable brand they are today. This is a brand that has loyal customers who associate the Fyffes fruit with reliability, sustainability and most importantly a high quality product. It is this basis that has allowed them to grow into the flourishing business they are today along with their tactful low-risk foreign entry strategy.

Business Rules Essay

Among other things, define what they are, main sources for them, why they are important, and what you would do with them. Include a brief explanation of what your company does and some of its important Business Rules. Business Rules, as defined by our textbook are a description of policies, procedures or principles of an organization written in a simple and concise format. These rules are used to create the necessary structure for which the organization will operate within. They cover every aspect of the Business and define even the most menial tasks. Customer interaction, how employees are hired, how products are developed and how products are shipped are some examples of Business Rules. The Business rules once they are defined are then able to be converted into database entities, attributes, relationships and constraints. These items are then used in the database design for the company. From these entities and attributes relationships are created that correspond to the defined Business rules. Any rules that specifically name a person, place or thing will become attributes or entities in the database. Constraints are placed on the data to maintain the integrity and they are also derived from the Business rules. Examples of these are the days and times that the Business is open and how much an employee is allowed to make in a certain job function. My company, Maquet, is an international medical supply company started in 1853. They began by making operating tables and operating room lamps. Today they make a wide gamut of products from complete operating rooms systems, to balloon pumps and other life-saving equipment. One of our quips is that if you see our equipment, you are really in trouble or you’re a doctor or a nurse. Since we design and manufacture medical supplies, we are regulated by the FDA and are under constant scrutiny and monitoring. Because of this constant monitoring we have to register and address any complaint about our equipment. We have to work on validated systems, our training on clean room access and other safety features are tracked and we keep emails going back to seven years. Some important Business Rules I believe we have are actually many of our constraints. For instance we have clean room training that needs to be completed on a yearly basis. We must complete this training by a certain date to maintain compliance and to be able to enter a clean room and service the computer. We have rules that define how long we can take to respond to a ticket or how long we can keep a ticket open based on a certain status of low, medium or high. These Rules are in place to make sure we don’t contaminate anything when we enter a clean room or we acknowledge and resolve issues in a timely manner. Business rules define the constructs with within an organization operates. They help show the guidelines that employees and managers need to function within to keep the Business successful. Business rules are beneficial to everyone as long as they are properly defined and in the best interest of everyone.

Marketing and Mini Cooper Essay

Abstract My paper will be about how the MINI cooper has been worked on to continue to be reliable to the old customers and new customers. It has been around since the 1950’s and it looks like it will continue to be around. My paper will hit up information about explicit and implicit brand of communication for the MINI cooper. Levi’s positioning 1. How has BMW achieved continuity of brand message without alienating existing customers and encouraging new Mini purchasers? The Mini cooper is a very historical car. The original mini was designed in 1959 by Sir Alec Issagonis. Two years later the Mini took on a more racing and sporty model called the Mini Cooper, named after the racing expert John Cooper. Minis are known to be a smaller, sportier car with maximum interior space for the driver and passengers. In 2001, BMW managed to bring back the retro image of the Mini, while at the same time making it modernized, affordable and safe. The Mini continues to appeal to the younger audience and also the older audience. The company tries to retain an emotional association towards the product. With German engineering and British character, there was now a more European character to the new Mini. That is how is keeping its old customers. 2. What elements of the marketing communications mix have been used to build and/or maintain the Mini brand narrative? According to the book, the marketing communications mix is a subset of the marketing mix, both being the tools which deliver respectively communications and marketing strategies. It provides a mix of communication methods that blend to achieve a message. The marketing communication mix that have been used to build and maintain the Mini brand narrative has been using publicity stunts, advertisement all over the London and also using online communication. There have been many online advertisements that are created to catch attention and encourage website visitors. Use of press and outdoor billboards and posters has installed a since of excitement about the brand. 3. List the ‘explicit’ and ‘implicit’ elements of communication illustrated by the ‘It’s a Mini Adventure’ campaign. The explicit elements of communication illustrated by the â€Å"It’s a Mini Adventure’ campaign is featuring in the product in a music video. There had been many publicity stunts demonstrating spacious feature of the MINI. The implicit elements are illustrated in a serious of MINIs packaged as if they were toys viewed in shopping malls. It ensured high impact and generating a tremendous amount of consumer interest and word of mouth amongst potential buyers. References Dahlen M, Lange F, Smith T. (2010). Marketing Communications A Brand Narrative Approach. The marketing communication mix, (275-277)